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Does a marching band impact college Football game attendance? A panel study of Division II

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  • Paul A. Natke
  • Elizabeth A. Thomas

Abstract

Marching bands are an integral part of the college football game-day experience by increasing both the quantity and quality of entertainment. Academic music programs could enhance a band’s entertainment value via better-trained members and recruitment of more highly skilled musicians. The impact of these influences on game-day attendance is explored using data from nine years of regular season games in Division II. The regression model controls for economic factors, home-team performance, demographic influences and game characteristics and employs boot-strap clustering methods for calculating standard errors of coefficients. Results suggest that a marching band, the existence of an academic music program and being a historically black college each exerts an independent positive impact on attendance after controlling for all other factors.

Suggested Citation

  • Paul A. Natke & Elizabeth A. Thomas, 2019. "Does a marching band impact college Football game attendance? A panel study of Division II," Applied Economics Letters, Taylor & Francis Journals, vol. 26(16), pages 1354-1357, September.
    • Handle: RePEc:taf:apeclt:v:26:y:2019:i:16:p:1354-1357
    DOI: 10.1080/13504851.2018.1558339
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