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Does a marching band impact college Football game attendance? A panel study of Division II

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  • Paul A. Natke
  • Elizabeth A. Thomas

Abstract

Marching bands are an integral part of the college football game-day experience by increasing both the quantity and quality of entertainment. Academic music programs could enhance a band’s entertainment value via better-trained members and recruitment of more highly skilled musicians. The impact of these influences on game-day attendance is explored using data from nine years of regular season games in Division II. The regression model controls for economic factors, home-team performance, demographic influences and game characteristics and employs boot-strap clustering methods for calculating standard errors of coefficients. Results suggest that a marching band, the existence of an academic music program and being a historically black college each exerts an independent positive impact on attendance after controlling for all other factors.

Suggested Citation

  • Paul A. Natke & Elizabeth A. Thomas, 2019. "Does a marching band impact college Football game attendance? A panel study of Division II," Applied Economics Letters, Taylor & Francis Journals, vol. 26(16), pages 1354-1357, September.
    • Handle: RePEc:taf:apeclt:v:26:y:2019:i:16:p:1354-1357
    DOI: 10.1080/13504851.2018.1558339
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    References listed on IDEAS

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    1. Gregory A. Falls & Paul A. Natke, 2014. "College football attendance: a panel study of the Football Bowl Subdivision," Applied Economics, Taylor & Francis Journals, vol. 46(10), pages 1093-1107, April.
    2. Gregory A. Falls & Paul A. Natke, 2016. "College Football Attendance: A Panel Study of the Football Championship Subdivision," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 37(8), pages 530-540, December.
    3. Donald I. Price & Kabir C. Sen, 2003. "The demand for game day attendance in college football: an analysis of the 1997 Division 1-A season," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 24(1), pages 35-46.
    4. Robert A. Baade & Robert W. Baumann & Victor A. Matheson, 2008. "Assessing the Economic Impact of College Football Games on Local Economies," Journal of Sports Economics, , vol. 9(6), pages 628-643, December.
    5. Mark D. Groza, 2010. "NCAA conference realignment and football game day attendance," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 31(8), pages 517-529, December.
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