Applying repertory grids technique for knowledge elicitation in quality function deployment
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DOI: 10.1007/s11135-009-9267-2
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References listed on IDEAS
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Cited by:
- Artem Timoshenko & John R. Hauser, 2019. "Identifying Customer Needs from User-Generated Content," Marketing Science, INFORMS, vol. 38(1), pages 1-20, January.
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Keywords
Repertory grids technique; Quality function deployment; House of quality; Customer requirement; Technical measure;All these keywords.
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