Research Opportunities in Emerging Markets: an Inter-disciplinary Perspective from Marketing, Economics, and Psychology
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DOI: 10.1007/s40547-015-0044-1
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- Daniel M. V. Bernaola & Gizelle D. Willows & Darron West, 2021. "The relevance of anger, anxiety, gender and race in investment decisions," Mind & Society: Cognitive Studies in Economics and Social Sciences, Springer;Fondazione Rosselli, vol. 20(1), pages 1-21, June.
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- Magda Hassan & Jaideep Prabhu & Rajesh Chandy & Om Narasimhan, 2023. "When Bulldozers Loom: Informal Property Rights and Marketing Practice Innovation Among Emerging Market Microentrepreneurs," Marketing Science, INFORMS, vol. 42(1), pages 137-165, January.
- Tina Maria Hintringer & Vito Bobek & Franko Milost & Tatjana Horvat, 2021. "Innovation as a Determinant of Growth in Outperforming Emerging Markets: An Analysis of South Korea," Sustainability, MDPI, vol. 13(18), pages 1-23, September.
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Keywords
Emerging markets; Economics; Psychology; Heterogeneity; Bottom of the pyramid; Middle class;All these keywords.
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