Effects of Diversification Strategies on US Restaurant Firms' Performance
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DOI: 10.5367/te.2014.0374
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Cited by:
- Chen Zheng & Henry Tsai, 2019. "The moderating effect of board size on the relationship between diversification and tourism firm performance," Tourism Economics, , vol. 25(7), pages 1084-1104, November.
- Jheyce Milena Silva Barros & Brigitte Renata Bezerra Oliveira & Telma Lúcia Andrade Lima & Marcos Felipe Falcão Sobral, 2024. "Corporate strategy evaluation (CORE): a new method to measure strategies in organizations," SN Business & Economics, Springer, vol. 4(6), pages 1-18, June.
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Keywords
diversification strategy; firm performance; hospitality industry; geographical diversification; brand diversification; moderating effect;All these keywords.
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