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Competition and Cooperation Policy in Motorcar Industry between Korea and China as a Global Market Strategy

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Listed:
  • Hae-Du Hwang
  • Wobong Kim
  • Dae-Ho Kim

Abstract

Despite having achieved economies of scale, the Korean motorcar industry has not been so successful in procuring prestige in such areas of capital accumulation, technology catch-up, brand equity and managerial know-how. It may be vital to launch a strategic alliance with Chinese counterpart by providing production technology of Korea in exchange for the huge magnitude of emerging market of China. A substantial benefit may be accrued to both countries via mutually enhanced competitiveness if Korea transfers production technology of small or medium-cars to China and jointly pioneers the frontiers of ancillary industry. An up-surge in the retained earnings of the industry may work as a building block of accommodating a pattern of intensive growth by augmenting technological innovation and institutional changes. The implementation of cooperation in R&D with Chinese counterpart and competition in marketing activities may allow the Korean motorcar industry to capitalize such a golden opportunities to put itself on the right track of technology innovation, marketing activities and linkage effects.

Suggested Citation

  • Hae-Du Hwang & Wobong Kim & Dae-Ho Kim, 2002. "Competition and Cooperation Policy in Motorcar Industry between Korea and China as a Global Market Strategy," International Area Studies Review, Center for International Area Studies, Hankuk University of Foreign Studies, vol. 5(2), pages 65-85, September.
  • Handle: RePEc:sae:intare:v:5:y:2002:i:2:p:65-85
    DOI: 10.1177/223386590200500204
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    References listed on IDEAS

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    2. Bernadette Andreosso-O'Callaghan, 1999. "Technology Transfer: A Mode of Collaboration Between the European Union and China," Europe-Asia Studies, Taylor & Francis Journals, vol. 51(1), pages 123-142.
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