IDEAS home Printed from https://ideas.repec.org/a/sae/globus/v16y2015i1p151-181.html
   My bibliography  Save this article

Is Corporate Social Responsibility in India Still in a Confused State?— A Study of the Participation of the Private Sector Companies of India in Corporate Social Responsibility Activities

Author

Listed:
  • Sumona Ghosh

Abstract

This article aims to explore the establishment of a pattern of participation of corporate social responsibility (CSR) activities amongst private sector companies as reflected in the respective company documents in the public domain, taking absolute profit as the parameter. An empirical and analytical study was undertaken whereby the corporate official websites of the companies were analyzed for the time period 2006–2007 to 2008–2009. Data were then generated from such an analysis using qualitative document analysis. For this study, we used ‘number of sentences’ as the unit for measurement of CSR participation. Descriptive statistics, Pearson’s correlation, multiple regression analysis and conjoint analysis were used to analyze the data. The study showed that the most preferred CSR activities were education, health and environment. Drinking water and sanitation and urban upliftment were the least preferred activities. A high level of dispersion was observed with respect to the least preferred activities; and a low level of dispersion was observed with the most preferred activities. Significant correlation was observed with respect to various CSR activities that the companies were responsive to. The activities which had a significant impact on the companies divided into deciles, at different levels, as per the multiple regression analysis were: education, health, environment, employability, rural upliftment, others and empowerment. Companies belonging to the manufacturing sector and the diversified sector have shown the highest responsiveness towards such activities. Companies have attached the highest importance (Level 1) to the following CSR activities: education, environment, health, rural upliftment and others.

Suggested Citation

  • Sumona Ghosh, 2015. "Is Corporate Social Responsibility in India Still in a Confused State?— A Study of the Participation of the Private Sector Companies of India in Corporate Social Responsibility Activities," Global Business Review, International Management Institute, vol. 16(1), pages 151-181, February.
    • Handle: RePEc:sae:globus:v:16:y:2015:i:1:p:151-181
    DOI: 10.1177/0972150914553528
    as

    Download full text from publisher

    File URL: https://journals.sagepub.com/doi/10.1177/0972150914553528
    Download Restriction: no
    File URL: https://libkey.io/10.1177/0972150914553528?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Bryan W Husted & David B Allen, 2006. "Corporate social responsibility in the multinational enterprise: strategic and institutional approaches," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 37(6), pages 838-849, November.
    2. Hegde, Poorna & Bloom, Robert & Fuglister, Jayne, 1997. "Social financial reporting in India: A case," The International Journal of Accounting, Elsevier, vol. 32(2), pages 155-172.
    3. Audun Ruud, 2002. "Environmental management of transnational corporations in India—are TNCs creating islands of environmental excellence in a sea of dirt?," Business Strategy and the Environment, Wiley Blackwell, vol. 11(2), pages 103-118, March.
    4. Dima Jamali & Ramez Mirshak, 2007. "Corporate Social Responsibility (CSR): Theory and Practice in a Developing Country Context," Journal of Business Ethics, Springer, vol. 72(3), pages 243-262, May.
    5. David A Waldman & Mary Sully de Luque & Nathan Washburn & Robert J House & Bolanle Adetoun & Angel Barrasa & Mariya Bobina & Muzaffer Bodur & Yi-Jung Chen & Sukhendu Debbarma & Peter Dorfman & Rosemar, 2006. "Cultural and leadership predictors of corporate social responsibility values of top management: a GLOBE study of 15 countries," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 37(6), pages 823-837, November.
    6. Mohammed Hossain & Masrur Reaz, 2007. "The determinants and characteristics of voluntary disclosure by Indian banking companies," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 14(5), pages 274-288, December.
    7. Darrell, W. & Schwartz, Bill N., 1997. "Environmental disclosures and public policy pressure," Journal of Accounting and Public Policy, Elsevier, vol. 16(2), pages 125-154.
    8. Bimal Arora & Ravi Puranik, 2004. "A Review of Corporate Social Responsibility in India," Development, Palgrave Macmillan;Society for International Deveopment, vol. 47(3), pages 93-100, September.
    9. Schwartz, Mark S. & Carroll, Archie B., 2003. "Corporate Social Responsibility: A Three-Domain Approach," Business Ethics Quarterly, Cambridge University Press, vol. 13(4), pages 503-530, October.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Kishore Kumar & Ajai Prakash, 2019. "Examination of sustainability reporting practices in Indian banking sector," Asian Journal of Sustainability and Social Responsibility, Springer, vol. 4(1), pages 1-16, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sumona Ghosh, 2014. "A Study of the Participation of the Private Sector Companies of India in Corporate Social Responsibility Activities through Conjoint Analysis," Vision, , vol. 18(2), pages 91-108, June.
    2. Matteo Pedrini & Valentina Bramanti & Benedetto Cannatelli, 2016. "The impact of national culture and social capital on corporate social responsibility attitude among immigrants entrepreneurs," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 20(4), pages 759-787, December.
    3. Sumona Ghosh, 2015. "Proactive Communication of CSR in India," Paradigm, , vol. 19(2), pages 115-136, December.
    4. Hyoung Ju Song & Kyung Ho Kang, 2019. "Implementing corporate social responsibility strategies in the hospitality and tourism firms: A culture-based approach," Tourism Economics, , vol. 25(4), pages 520-538, June.
    5. Rashidah Abdul Rahman & Maha Faisal Alsayegh, 2021. "Determinants of Corporate Environment, Social and Governance (ESG) Reporting among Asian Firms," JRFM, MDPI, vol. 14(4), pages 1-13, April.
    6. Diana Robertson, 2009. "Corporate Social Responsibility and Different Stages of Economic Development: Singapore, Turkey, and Ethiopia," Journal of Business Ethics, Springer, vol. 88(4), pages 617-633, October.
    7. Rabin Ibnu Zainal, 2019. "Analysis of CSR Legislation in Indonesia: Mandate to Business," Business and Economic Research, Macrothink Institute, vol. 9(3), pages 165-181, September.
    8. Christof Miska & Mark E. Mendenhall, 2018. "Responsible Leadership: A Mapping of Extant Research and Future Directions," Journal of Business Ethics, Springer, vol. 148(1), pages 117-134, March.
    9. Ebrahim Soltani & Jawad Syed & Ying-Ying Liao & Abdullah Iqbal, 2015. "Managerial Mindsets Toward Corporate Social Responsibility: The Case of Auto Industry in Iran," Journal of Business Ethics, Springer, vol. 129(4), pages 795-810, July.
    10. ahmadu, aminu & Md. Harashid, Haron & Azlan, Amran, 2018. "Critical Factors Towards Philanthropic Dimension Of CSR in The Nigerian Financial Sector: The Mediating Effects Of Cultural Influence," MPRA Paper 85557, University Library of Munich, Germany.
    11. Busaya Virakul & Kalayanee Koonmee & Gary N. McLean, 2009. "CSR activities in award‐winning Thai companies," Social Responsibility Journal, Emerald Group Publishing Limited, vol. 5(2), pages 178-199, June.
    12. José María Agudo-Valiente & Concepción Garcés-Ayerbe & Manuel Salvador-Figueras, 2017. "Corporate Social Responsibility Drivers and Barriers According to Managers’ Perception; Evidence from Spanish Firms," Sustainability, MDPI, vol. 9(10), pages 1-24, October.
    13. Radhakrishnan, Suresh & Tsang, Albert & Liu, Rubing, 2018. "A Corporate Social Responsibility Framework for Accounting Research," The International Journal of Accounting, Elsevier, vol. 53(4), pages 274-294.
    14. Anna Jessop & Nicole Wilson & Michal Bardecki & Cory Searcy, 2019. "Corporate Environmental Disclosure in India: An Analysis of Multinational and Domestic Agrochemical Corporations," Sustainability, MDPI, vol. 11(18), pages 1-33, September.
    15. Shirodkar, Vikrant & Liedong, Tahiru Azaaviele & Rajwani, Tazeeb & Lawton, Thomas C., 2024. "MNE nonmarket strategy in a changing world: Complexities, varieties, and a values-based approach," International Business Review, Elsevier, vol. 33(2).
    16. Alan Muller & Ans Kolk, 2010. "Extrinsic and Intrinsic Drivers of Corporate Social Performance: Evidence from Foreign and Domestic Firms in Mexico," Journal of Management Studies, Wiley Blackwell, vol. 47(1), pages 1-26, January.
    17. Bongani Munkuli & Renee Horne, 2018. "Financial Markets Value Reputation for Corporate Social Responsibility (CSR) – A Study of the South African Mining Sector," Africagrowth Agenda, Africagrowth Institute, vol. 15(2), pages 17-22.
    18. Nicola Cucari & Salvatore Esposito De Falco & Beatrice Orlando, 2018. "Diversity of Board of Directors and Environmental Social Governance: Evidence from Italian Listed Companies," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 25(3), pages 250-266, May.
    19. Valerie Priscilla Goby & Catherine Nickerson, 2016. "Conceptualization of CSR Among Muslim Consumers in Dubai: Evolving from Philanthropy to Ethical and Economic Orientations," Journal of Business Ethics, Springer, vol. 136(1), pages 167-179, June.
    20. Kudłak, Robert, 2019. "The role of corporate social responsibility in predicting CO2 emission: An institutional approach," Ecological Economics, Elsevier, vol. 163(C), pages 169-176.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:sae:globus:v:16:y:2015:i:1:p:151-181. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: SAGE Publications (email available below). General contact details of provider: http://www.imi.edu/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.