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The Spatial Targeting of Urban Policy Initiatives: A Geodemographic Assessment Tool

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  • Peter Batey
  • Peter Brown

Abstract

Government frequently adopts an area-based approach to the targeting of urban policy initiatives as an indirect way of reaching the individuals that the initiatives are intended to help. The paper develops a method for assessing the success of this spatial targeting. It uses a geodemographic classification system to produce a generalised socioeconomic profile for a particular initiative. This profile can be used to examine the targeting of the initiative in different localities, in order to assess whether targeting has been inefficient (the targeted areas have been defined so that many of the people they contain are in fact not those for whom the initiative is intended) or incomplete (deserving cases have been missed because the initiative's boundaries have been drawn too tightly). The utility of the method is demonstrated by employing the P 2 People and Places geodemographic system to assess the targeting of the Sure Start initiative in eight large provincial cities in England.

Suggested Citation

  • Peter Batey & Peter Brown, 2007. "The Spatial Targeting of Urban Policy Initiatives: A Geodemographic Assessment Tool," Environment and Planning A, , vol. 39(11), pages 2774-2793, November.
  • Handle: RePEc:sae:envira:v:39:y:2007:i:11:p:2774-2793
    DOI: 10.1068/a38519
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    References listed on IDEAS

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    1. Ruth Lupton & Rebecca Tunstall, 2003. "Is Targeting Deprived Areas an Effective Means to Reach Poor People? An assessment of one rationale for area-based funding programmes," CASE Papers 070, Centre for Analysis of Social Exclusion, LSE.
    2. Gillian R Smith, 1999. "Area-based Initiatives: The rationale and options for area targeting," CASE Papers 025, Centre for Analysis of Social Exclusion, LSE.
    3. Ruth Lupton & Rebecca Tunstall, 2003. "Is Targeting Deprived Areas an Effective Means to Reach Poor People? An assessment of one rationale for area-based funding programmes," CASE Papers case70, Centre for Analysis of Social Exclusion, LSE.
    4. M. Visvalingam, 1983. "Area-based social indicators: Signed chi-square as an alternative to ratios," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 13(3), pages 311-329, October.
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    Cited by:

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    2. Stephen Hincks, 2015. "Neighbourhood Change and Deprivation in the Greater Manchester City-Region," Environment and Planning A, , vol. 47(2), pages 430-449, February.
    3. Alex D Singleton, 2010. "The Geodemographics of Educational Progression and their Implications for Widening Participation in Higher Education," Environment and Planning A, , vol. 42(11), pages 2560-2580, November.
    4. Amanda Otley & Michelle Morris & Andy Newing & Mark Birkin, 2021. "Local and Application-Specific Geodemographics for Data-Led Urban Decision Making," Sustainability, MDPI, vol. 13(9), pages 1-18, April.

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