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Corporate Social Responsibility And Profitability Of Nigerian Bottling Company Plc. Kaduna

Author

Listed:
  • Usman BELLO

    (College of Business and Management Studies, Kaduna Polytechnic, Kadun, Nigeria)

  • Alhaji Hashim YUSUF

    (Federal University Gusau, Zamfara State, Nigeria)

  • Ejikeme Emmanuel ISICHEI

    (Federal University Wukari, Taraba State, Nigeria)

  • Isah Ambi ABUBAKAR

    (College of Business and Management Studies, Kaduna Polytechnic, Kaduna, Nigeria)

Abstract

This paper examined the impact of corporate social responsibility (CSR) on the profitability of Nigeria Bottling Company Plc Kaduna. The study was primarily to examine the impact of corporate social responsibility on the profitability of Nigerian Bottling Company, Plc. The study used primary data through questionnaire and analysed using multiple regression technique with the aid of SPSSv23. The study finds out that social and environmental CSR have a significant impact on the profitability of the organisation. It recommends that organisation should increase its budgetary allocation for CSR to cover a variety of programmes such as human development, capacity building and the establishment of incubation centres that will, in the end, improve its revenue generation. Also, the organisation should avoid undesirable activities such as water pollution that will be harmful to society.

Suggested Citation

  • Usman BELLO & Alhaji Hashim YUSUF & Ejikeme Emmanuel ISICHEI & Isah Ambi ABUBAKAR, 2019. "Corporate Social Responsibility And Profitability Of Nigerian Bottling Company Plc. Kaduna," Management Research and Practice, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 11(2), pages 64-76, June.
    • Handle: RePEc:rom:mrpase:v:11:y:2019:i:2:p:64-76
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    File URL: https://mrp.ase.ro/no112/f5.pdf
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    References listed on IDEAS

    as
    1. Nakib Muhammad Nasrullah & Mia Mahmudur Rahim, 2014. "CSR in Private Enterprises in Developing Countries," CSR, Sustainability, Ethics & Governance, Springer, edition 127, number 978-3-319-02350-2, May.
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