Consumer Perception of Quality of Clothing Products: A Lesson for the Business Sector Arising from Czech Evidence
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DOI: 10.18267/j.cebr.292
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References listed on IDEAS
- Christel Lane & Jocelyn Probert, 2004. "Between The Global And The Local: A Comparison Of The British And German Clothing Industry," Working Papers wp283, Centre for Business Research, University of Cambridge.
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More about this item
Keywords
quality perception; clothing industry; consumers; businesses; Czech Republic;All these keywords.
JEL classification:
- D9 - Microeconomics - - Micro-Based Behavioral Economics
- L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
- L21 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Business Objectives of the Firm
- M11 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Production Management
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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