IDEAS home Printed from https://ideas.repec.org/a/pal/palcom/v10y2023i1d10.1057_s41599-023-02021-1.html
   My bibliography  Save this article

RETRACTED ARTICLE: Customization, loneliness, and optimism: drivers of intelligent personal assistant continuance intention during COVID-19

Author

Listed:
  • Hyeon Jo

    (Headquarters, HJ Institute of Technology and Management)

  • Eun-Mi Baek

    (Catholic University of Korea)

Abstract

With the growing prominence of artificial intelligence, intelligent personal assistants (IPAs) have become integral to various industries and individuals’ lives. This study investigates the factors influencing the continuance intention of IPA users. The study aims to address the current knowledge gap and provide valuable insights by comprehensively validating factors that can influence IPA users’ behavior in the context of the COVID-19 pandemic. An integrated framework is proposed to identify critical factors impacting IPA usage, and actual IPA users were surveyed. Data from 258 users during the pandemic were collected and analyzed using structural equation modeling. The findings demonstrate that perceived usefulness significantly influences users’ intentions to continue using IPAs, while perceived ease of use has a significant impact on both perceived usefulness and enjoyment. Additionally, customization, feelings of loneliness due to COVID-19, and optimism positively contribute to users’ intention to continue using IPAs. Moreover, the quality of the system and service plays a significant role in user satisfaction. This study sheds light on the crucial determinants of IPA adoption and offers insights for designing and improving IPA systems. The findings can inform the development and enhancement of IPA technologies, enabling service providers to drive user satisfaction, customization, and overall user experience, ultimately fostering further growth and advancement in the IPA industry.

Suggested Citation

  • Hyeon Jo & Eun-Mi Baek, 2023. "RETRACTED ARTICLE: Customization, loneliness, and optimism: drivers of intelligent personal assistant continuance intention during COVID-19," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-11, December.
    • Handle: RePEc:pal:palcom:v:10:y:2023:i:1:d:10.1057_s41599-023-02021-1
    DOI: 10.1057/s41599-023-02021-1
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1057/s41599-023-02021-1
    File Function: Abstract
    Download Restriction: Access to full text is restricted to subscribers.
    File URL: https://libkey.io/10.1057/s41599-023-02021-1?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Fred D. Davis & Richard P. Bagozzi & Paul R. Warshaw, 1989. "User Acceptance of Computer Technology: A Comparison of Two Theoretical Models," Management Science, INFORMS, vol. 35(8), pages 982-1003, August.
    2. Se-Joon Hong & James Y. L. Thong & Jae-Yun Moon & Kar-Yan Tam, 2008. "Understanding the behavior of mobile data services consumers," Information Systems Frontiers, Springer, vol. 10(4), pages 431-445, September.
    3. Barbara E. Kahn & J. Jeffrey Inman & Peter C. Verhoef, 2018. "Introduction to Special Issue: Consumer Response to the Evolving Retailing Landscape," Journal of the Association for Consumer Research, University of Chicago Press, vol. 3(3), pages 255-259.
    4. Pillai, Rajasshrie & Sivathanu, Brijesh & Dwivedi, Yogesh K., 2020. "Shopping intention at AI-powered automated retail stores (AIPARS)," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    5. Jengchung Victor Chen & David C. Yen & Wannasri Pornpriphet & Andree E. Widjaja, 2015. "E-commerce web site loyalty: A cross cultural comparison," Information Systems Frontiers, Springer, vol. 17(6), pages 1283-1299, December.
    6. Lingling Gao & Kerem Aksel Waechter, 2017. "Examining the role of initial trust in user adoption of mobile payment services: an empirical investigation," Information Systems Frontiers, Springer, vol. 19(3), pages 525-548, June.
    7. Heetae Yang & Hwansoo Lee, 2019. "Understanding user behavior of virtual personal assistant devices," Information Systems and e-Business Management, Springer, vol. 17(1), pages 65-87, March.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Alalwan, Ali Abdallah & Baabdullah, Abdullah M. & Rana, Nripendra P. & Tamilmani, Kuttimani & Dwivedi, Yogesh K., 2018. "Examining adoption of mobile internet in Saudi Arabia: Extending TAM with perceived enjoyment, innovativeness and trust," Technology in Society, Elsevier, vol. 55(C), pages 100-110.
    2. Purani, Keyoor & Kumar, Deepak S. & Sahadev, Sunil, 2019. "e-Loyalty among millennials: Personal characteristics and social influences," Journal of Retailing and Consumer Services, Elsevier, vol. 48(C), pages 215-223.
    3. Wong Lai Soon & Bobby Chai Boon Hui & Wong Kee Luen, 2013. "Joining the New Band: Factors Triggering the Intentions of Malaysian College and University Students to Adopt 4G Broadband," Information Management and Business Review, AMH International, vol. 5(2), pages 58-65.
    4. Devaki Rau & Thorvald Haerem, 2010. "Applying an organizational learning perspective to new technology deployment by technological gatekeepers: A theoretical model and key issues for future research," Information Systems Frontiers, Springer, vol. 12(3), pages 287-297, July.
    5. Jumaan, Ibrahim A. & Hashim, Noor Hazarina & Al-Ghazali, Basheer M., 2020. "The role of cognitive absorption in predicting mobile internet users’ continuance intention: An extension of the expectation-confirmation model," Technology in Society, Elsevier, vol. 63(C).
    6. Sven Laumer & Andreas Eckhardt & Natascha Trunk, 2010. "Do as your parents say?—Analyzing IT adoption influencing factors for full and under age applicants," Information Systems Frontiers, Springer, vol. 12(2), pages 169-183, April.
    7. Chi-Yo Huang & Hui-Ya Wang & Chia-Lee Yang & Steven J. H. Shiau, 2020. "A Derivation of Factors Influencing the Diffusion and Adoption of an Open Source Learning Platform," Sustainability, MDPI, vol. 12(18), pages 1-27, September.
    8. Subero-Navarro, à urea & Pelegrín-Borondo, Jorge & Reinares-Lara, Eva & Olarte-Pascual, Cristina, 2022. "Proposal for modeling social robot acceptance by retail customers: CAN model + technophobia," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    9. Xiuyuan Gong & Matthew K. O. Lee & Zhiying Liu & Xiabing Zheng, 2020. "Examining the Role of Tie Strength in Users’ Continuance Intention of Second-Generation Mobile Instant Messaging Services," Information Systems Frontiers, Springer, vol. 22(1), pages 149-170, February.
    10. Sabakun Naher Shetu & Md. Muzahidul Islam & Sadia Islam Promi, 2022. "An Empirical Investigation of the Continued Usage Intention of Digital Wallets: The Moderating Role of Perceived Technological Innovativeness," Future Business Journal, Springer, vol. 8(1), pages 1-17, December.
    11. Zhunzhun Liu & Shenglin Ben & Ruidong Zhang, 2019. "Factors affecting consumers’ mobile payment behavior: a meta-analysis," Electronic Commerce Research, Springer, vol. 19(3), pages 575-601, September.
    12. Kumar, Deepak S. & Purani, Keyoor & Viswanathan, Shyam A., 2018. "Influences of ‘appscape’ on mobile app adoption and m-loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 45(C), pages 132-141.
    13. Song, Mengmeng & Xing, Xinyu & Duan, Yucong & Cohen, Jason & Mou, Jian, 2022. "Will artificial intelligence replace human customer service? The impact of communication quality and privacy risks on adoption intention," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    14. Christian Arnold & Kai-Ingo Voigt, 2019. "Determinants of Industrial Internet of Things Adoption in German Manufacturing Companies," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 16(06), pages 1-21, October.
    15. Philippe Cohard, 2020. "Information Systems Values: A Study of the Intranet in Three French Higher Education Institutions," Post-Print hal-02987225, HAL.
    16. Melih Engin & Fatih Gürses, 2019. "Adoption of Hospital Information Systems in Public Hospitals in Turkey: An Analysis with the Unified Theory of Acceptance and Use of Technology Model," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 16(06), pages 1-19, October.
    17. Morosan, Cristian, 2016. "An empirical examination of U.S. travelers’ intentions to use biometric e-gates in airports," Journal of Air Transport Management, Elsevier, vol. 55(C), pages 120-128.
    18. Lawrence Bunnell & Kweku-Muata Osei-Bryson & Victoria Y. Yoon, 0. "RecSys Issues Ontology: A Knowledge Classification of Issues for Recommender Systems Researchers," Information Systems Frontiers, Springer, vol. 0, pages 1-42.
    19. Abdesamad Zouine & Pierre Fenies, 2014. "The Critical Success Factors Of The ERP System Project: A Meta-Analysis Methodology," Post-Print hal-01419785, HAL.
    20. Luke Butcher & Ian Phau & Min Teah, 2016. "Brand prominence in luxury consumption: Will emotional value adjudicate our longing for status?," Journal of Brand Management, Palgrave Macmillan, vol. 23(6), pages 701-715, November.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:palcom:v:10:y:2023:i:1:d:10.1057_s41599-023-02021-1. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: https://www.nature.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.