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Comparing Derived Importance Weights Across Attributes

Author

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  • Wittink, Dick R
  • Krishnamurthi, Lakshman
  • Nutter, Julia B

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Suggested Citation

  • Wittink, Dick R & Krishnamurthi, Lakshman & Nutter, Julia B, 1982. "Comparing Derived Importance Weights Across Attributes," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 8(4), pages 471-474, March.
  • Handle: RePEc:oup:jconrs:v:8:y:1982:i:4:p:471-74
    DOI: 10.1086/208890
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    Cited by:

    1. Ohlwein, Martin, 2022. "Same but different - The effect of the unit of measure on the valuation of a unit price," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    2. Joost M.E. Pennings & Scott H. Irwin & Darrel L. Good & Olga Isengildina, 2005. "Heterogeneity in the likelihood of market advisory service use by U.S. crop producers," Agribusiness, John Wiley & Sons, Ltd., vol. 21(1), pages 109-128.
    3. Chang, Victor & Liu, Ben S.C. & Sudharshan, D. & Xu, Qianwen Ariel, 2021. "Towards an effective negotiation modeling: Investigating transboundary disputes with cases of lower possibilities," Technological Forecasting and Social Change, Elsevier, vol. 165(C).
    4. Maren Hein & Peter Kurz & Winfried J. Steiner, 2020. "Analyzing the capabilities of the HB logit model for choice-based conjoint analysis: a simulation study," Journal of Business Economics, Springer, vol. 90(1), pages 1-36, February.
    5. Leszkiewicz, Agata & Vidal-Sanz, Jose M., 2012. "Reconsidering optimal experimental design for conjoint analysis," DEE - Working Papers. Business Economics. WB wb121405, Universidad Carlos III de Madrid. Departamento de Economía de la Empresa.
    6. Eggers, Felix & Sattler, Henrik, 2009. "Hybrid individualized two-level choice-based conjoint (HIT-CBC): A new method for measuring preference structures with many attribute levels," International Journal of Research in Marketing, Elsevier, vol. 26(2), pages 108-118.
    7. Poyhonen, Mari & Vrolijk, Hans & Hamalainen, Raimo P., 2001. "Behavioral and procedural consequences of structural variation in value trees," European Journal of Operational Research, Elsevier, vol. 134(1), pages 216-227, October.
    8. Verlegh, Peeter W.J. & Schifferstein, Hendrik N.J. & Wittink, Dick R., 2001. "Range And Number-Of-Levels Effects In Derived And Stated Measures Of Attribute Importance," Mansholt Working Papers 46449, Wageningen University, Mansholt Graduate School of Social Sciences.
    9. Fernando A. F. Ferreira & Marjan S. Jalali & Paulo Bento & Carla S. E. Marques & João J. M. Ferreira, 2017. "Enhancing individual entrepreneurial orientation measurement using a metacognitive decision making-based framework," International Entrepreneurship and Management Journal, Springer, vol. 13(2), pages 327-346, June.
    10. Espino Espino, R. & De Dios Ortúzar Salas, J. & Román García, C., 2004. "Diseño de preferencias declaradas para analizar la demanda de viajes," Estudios de Economia Aplicada, Estudios de Economia Aplicada, vol. 22, pages 1-33, Diciembre.
    11. Paul E. Green & Abba M. Krieger & Yoram Wind, 2001. "Thirty Years of Conjoint Analysis: Reflections and Prospects," Interfaces, INFORMS, vol. 31(3_supplem), pages 56-73, June.
    12. Velázquez, E. & Cardenete , M. Alejandro & Hewings, G.J.D., 2006. "Precio Del Agua Y Relocalización Sectorial Del Recurso En La Economía Andaluza. Una Aproximación Desde Un Modelo De Equilibrio General Aplicado/Water Price And Water Sectoras Reallocation In Andalusia," Estudios de Economia Aplicada, Estudios de Economia Aplicada, vol. 24, pages 1043-1060, Diciembre.
    13. Monica Mihaela Maer Matei & Ana-Maria Zamfir & Cristina Mocanu, 2023. "Criteria Weights in Hiring Decisions—A Conjoint Approach," Mathematics, MDPI, vol. 11(3), pages 1-18, February.
    14. Kathleen Krause & Dirk Battenfeld, 2019. "Coming Out of the Niche? Social Banking in Germany: An Empirical Analysis of Consumer Characteristics and Market Size," Journal of Business Ethics, Springer, vol. 155(3), pages 889-911, March.
    15. D'Souza Giles & Phelps Joseph E, 2009. "The Privacy Paradox: The Case of Secondary Disclosure," Review of Marketing Science, De Gruyter, vol. 7(1), pages 1-31, December.

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