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Can Consumers Calculate Best Buys?

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  • Capon, Noel
  • Kuhn, Deanna

Abstract

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Suggested Citation

  • Capon, Noel & Kuhn, Deanna, 1982. "Can Consumers Calculate Best Buys?," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 8(4), pages 449-453, March.
    • Handle: RePEc:oup:jconrs:v:8:y:1982:i:4:p:449-53
    DOI: 10.1086/208885
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    Cited by:

    1. Binkley, James K. & Bejnarowicz, John, 1999. "Consumer Price Awareness In Food Shopping: The Case Of Quantity Surcharges," 1999 Annual meeting, August 8-11, Nashville, TN 21512, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. De Maeyer, Peter & Estelami, Hooman, 2011. "Consumer perceptions of third party product quality ratings," Journal of Business Research, Elsevier, vol. 64(10), pages 1067-1073, October.
    3. Ziano, Ignazio & Villanova, Daniel, 2022. "Spontaneous anchors bias consumers’ divisions, judgments, and behavior," Journal of Economic Psychology, Elsevier, vol. 92(C).
    4. Pillai, Kishore Gopalakrishna & Kumar, V., 2012. "Differential Effects of Value Consciousness and Coupon Proneness on Consumers’ Persuasion Knowledge of Pricing Tactics," Journal of Retailing, Elsevier, vol. 88(1), pages 20-33.
    5. Geng Sun & Huseyin Cavusoglu & Srinivasan Raghunathan, 2022. "Value of membership‐based free shipping in online retailing: Impact of upstream pricing model," Production and Operations Management, Production and Operations Management Society, vol. 31(11), pages 4131-4153, November.
    6. Xia Zhao & Ling Xue & Peijian Song & Elena Karahanna, 2024. "Direct Communication and Two-Sided Matching Quality on a Digital Platform: A Perspective of Choice Based on Consideration Set," Information Systems Research, INFORMS, vol. 35(2), pages 629-641, June.

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