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We're at As Much Risk As We Are Led to Believe: Effects of Message Cues on Judgments of Health Risk

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  • Menon, Geeta
  • Block, Lauren G
  • Ramanathan, Suresh

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  • Menon, Geeta & Block, Lauren G & Ramanathan, Suresh, 2002. "We're at As Much Risk As We Are Led to Believe: Effects of Message Cues on Judgments of Health Risk," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 28(4), pages 533-549, March.
    • Handle: RePEc:oup:jconrs:v:28:y:2002:i:4:p:533-49
    DOI: 10.1086/338203
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    1. He, Yi & Chen, Qimei & Lee, Ruby P. & Wang, Yonggui & Pohlmann, Attila, 2017. "Consumers' Role Performance and Brand Identification: Evidence from a Survey and a Longitudinal Field Experiment," Journal of Interactive Marketing, Elsevier, vol. 38(C), pages 1-11.
    2. Lili Wang & Maferima Touré-Tillery & Ann L. McGill, 2023. "The effect of disease anthropomorphism on compliance with health recommendations," Journal of the Academy of Marketing Science, Springer, vol. 51(2), pages 266-285, March.
    3. Thomas Kramer & Caglar Irmak & Lauren Block & Veronika Ilyuk, 2012. "The effect of a no-pain, no-gain lay theory on product efficacy perceptions," Marketing Letters, Springer, vol. 23(3), pages 517-529, September.
    4. Steven Posavac & Frank Kardes & David Sanbonmatsu & Gavan Fitzsimons, 2005. "Blissful Insularity: When Brands are Judged in Isolation from Competitors," Marketing Letters, Springer, vol. 16(2), pages 87-97, April.
    5. Carvalho, Sergio W. & Luna, David, 2014. "Effects of national identity salience on responses to ads," Journal of Business Research, Elsevier, vol. 67(5), pages 1026-1034.
    6. Burson, Katherine A. & Faro, David & Rottenstreich, Yuval, 2010. "ABCs of principal-agent interactions: Accurate predictions, biased processes, and contrasts between working and delegating," Organizational Behavior and Human Decision Processes, Elsevier, vol. 113(1), pages 1-12, September.
    7. Biswas, Dipayan & Pechmann, Cornelia, 2012. "What do these clinical trial results mean? How product efficacy judgments are affected by data partitioning, framing, and quantification," Organizational Behavior and Human Decision Processes, Elsevier, vol. 117(2), pages 341-350.
    8. Cornelissen, Gert & Pandelaere, Mario & Warlop, Luk & Dewitte, Siegfried, 2008. "Positive cueing: Promoting sustainable consumer behavior by cueing common environmental behaviors as environmental," International Journal of Research in Marketing, Elsevier, vol. 25(1), pages 46-55.
    9. Zhang, Ke & Hou, Yuansi & Li, Gang, 2020. "Threat of infectious disease during an outbreak: Influence on tourists' emotional responses to disadvantaged price inequality," Annals of Tourism Research, Elsevier, vol. 84(C).
    10. Heiman, Amir, 2015. "Positioning GM Food Product : Benefits, risk and loss aversion considerations," GMCC-15: Seventh GMCC, November 17-20, 2015, Amsterdam, the Netherlands 211475, International Conference on Coexistence between Genetically Modified (GM) and non-GM based Agricultural Supply Chains (GMCC).
    11. Menon, Geeta & Kyung, Ellie J. & Agrawal, Nidhi, 2009. "Biases in social comparisons: Optimism or pessimism?," Organizational Behavior and Human Decision Processes, Elsevier, vol. 108(1), pages 39-52, January.
    12. Posavac, Steven S. & Josko Brakus, J. & Cronley, Maria L. & Jain, Shailendra Pratap, 2009. "On assuaging positive bias in environmental value elicitation," Journal of Economic Psychology, Elsevier, vol. 30(3), pages 482-489, June.
    13. Carvalho, Sergio W. & Block, Lauren G. & Sivaramakrishnan, Subramanian & Manchanda, Rajesh V. & Mitakakis, Chrissy, 2008. "Risk perception and risk avoidance: The role of cultural identity and personal relevance," International Journal of Research in Marketing, Elsevier, vol. 25(4), pages 319-326.
    14. Cherif, Emna & Bezaz, Nora & Mzoughi, Manel, 2021. "Do personal health concerns and trust in healthcare providers mitigate privacy concerns? Effects on patients’ intention to share personal health data on electronic health records," Social Science & Medicine, Elsevier, vol. 283(C).
    15. Ofir, Chezy & Raghubir, Priya & Brosh, Gili & Monroe, Kent B. & Heiman, Amir, 2008. "Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience," Journal of Retailing, Elsevier, vol. 84(4), pages 414-423.

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