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A vállalati társadalmi felelősségvállalás megközelítései és a fenntartható fejlődés
[How popular approaches to corporate social responsibility relate to sustainable development]

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  • Szennay, Áron

Abstract

A tanulmány a vállalati társadalmi felelősségvállalás különböző irányzatainak a fenntartható fejlődéshez való viszonyát elemzi, különös tekintettel a megosztott értékteremtésre és a hármas optimalizációra. Az eredmények alapján az üzleti szereplők felelősségvállalása a jelenlegi gazdasági struktúra fenntartása, a fenntarthatóság gyenge definíciója érvényesítésének irányába mutat. A megosztott értékteremtés és a hármas optimalizáció egyaránt a vállalati felelősségvállalás üzleti szempontjait, a gazdasági érdek és a fenntarthatósági célok közötti kölcsönösen előnyös kapcsolatokat helyezi előtérbe. Bár a megosztott értékteremtés vizsgált irányzatai rendre a piacgazdaság újradefiniálását hirdetik, elemzésünk alapján kevés újdonságot mutatnak, csupán a társadalmi bizalom visszaszerzését, megtartását, valamint a különböző tanácsadók, illetve vállalatok márkaépítését szolgálják. A vizsgálat következtetései a hazai és nemzetközi szakirodalom feldolgozásán alapulnak.* Journal of Economic Literature (JEL) kód: M14, M21, Q56.

Suggested Citation

  • Szennay, Áron, 2020. "A vállalati társadalmi felelősségvállalás megközelítései és a fenntartható fejlődés [How popular approaches to corporate social responsibility relate to sustainable development]," Közgazdasági Szemle (Economic Review - monthly of the Hungarian Academy of Sciences), Közgazdasági Szemle Alapítvány (Economic Review Foundation), vol. 0(10), pages 1057-1074.
    • Handle: RePEc:ksa:szemle:1929
    DOI: 10.18414/KSZ.2020.10.1057
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    References listed on IDEAS

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    More about this item

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
    • Q56 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environment and Development; Environment and Trade; Sustainability; Environmental Accounts and Accounting; Environmental Equity; Population Growth

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