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Complexity of culture and entrepreneurial practice

Author

Listed:
  • Kerstin Bätz

    (International School of Management, Germany)

  • Patrick Siegfried

    (International School of Management, Germany)

Abstract

Objective: The objective of the article highlight the significance of culture in the entrepreneurial landscape and provides entrepreneurs and (project) managers with a guidance tool to overcome previously unconsidered stumbling blocks while operating in the intercultural setting. Research Design & Methods: The following article was prepared based on a critical study review devoted to existing approaches to intercultural impact in business life and used the archival technique from 1990-2020. The study review reflects on the identification of existing literature gaps in the implementation of a subcultural business environment. It addresses these by designing an appropriate model to bypass the apparent pitfalls of intercultural business communication and co-existence, if possible. Findings: Culture impacts diverse sets of society and businesses, including entrepreneurship. This article underpins which pitfalls are advisable to consider when encountering the intercultural and entrepreneurship-driven workplace.Implications & Recommendations: Based on the study review, startups, as well as big corporate companies’ projects of a creational nature, are advised to reconsider their perception and handling of culture applying The Building of Cultural and Entrepreneurial Force. Contribution & Value Added: The added value of this article is to be found in the solid analysis of cultural essentialism, anti-essentialism, and implications to beware of in the managerial and entrepreneurial context related to The Building of Intercultural and Entrepreneurial Force that intends to ease to co-work of intercultural teams.

Suggested Citation

  • Kerstin Bätz & Patrick Siegfried, 2021. "Complexity of culture and entrepreneurial practice," International Entrepreneurship Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., vol. 7(3), pages 61-70.
    • Handle: RePEc:krk:ientre:v:7:y:2021:i:3:p:61-70
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    File URL: https://ier.uek.krakow.pl/index.php/pm/article/view/2027/2139
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    References listed on IDEAS

    as
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    2. Jakob Lauring & Toke Bjerregaard & Anders Klitmøller, 2018. "Understanding Culture in International Management: Functionalism, Constructivism, and the Emerging Practice Turn," International Studies of Management & Organization, Taylor & Francis Journals, vol. 48(3), pages 264-276, July.
    3. Andrzej Szromnik, 2019. "Market and marketing within the concept of functioning and development of cultural heritage sites," International Entrepreneurship Review, Centre for Strategic and International Entrepreneurship at the Cracow University of Economics., vol. 5(3), pages 79-94.
    4. Usunier, Jean-Claude, 2011. "Language as a resource to assess cross-cultural equivalence in quantitative management research," Journal of World Business, Elsevier, vol. 46(3), pages 314-319, July.
    5. Clausen, Lisbeth, 2010. "Moving beyond stereotypes in managing cultural difference: Communication in Danish-Japanese corporate relationships," Scandinavian Journal of Management, Elsevier, vol. 26(1), pages 57-66, March.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Culture; essentialism; anti-essentialism; entrepreneurship; cultural perception; cultural innovation; work cultivation; intercultural teams;
    All these keywords.

    JEL classification:

    • B55 - Schools of Economic Thought and Methodology - - Current Heterodox Approaches - - - Social Economics
    • F00 - International Economics - - General - - - General
    • F53 - International Economics - - International Relations, National Security, and International Political Economy - - - International Agreements and Observance; International Organizations

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