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The Upstream Pass-Through Rate, Bargaining Power and the Magnitude of the Raising Rivals’ Costs (RRC) Effect

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  • William P. Rogerson

    (Northwestern University)

Abstract

The raising rivals’ costs theory predicts that a vertical merger will create an incentive for the vertically integrated firm to increase input prices to downstream rivals. A simple formula exists to estimate the magnitude of this input price increase. This formula has played a central role in the regulatory evaluation of a number of important recent vertical mergers and is likely to continue to play an important role in the regulatory evaluation of future vertical mergers. The formula requires an estimate of the upstream pass-through rate. Calculation of the upstream pass-through rate is complicated by the fact that prices in many upstream markets are determined by bilateral negotiations, where bargaining power is split between both sides of the market. Thus the manner in which the division of bargaining power affects the upstream pass-through rate must be taken into account. This paper shows that the existing formula for estimating the upstream pass-through rate has some deficiencies and suggests two new formulas for estimating it—depending on the timing of the upstream and downstream pricing decisions.

Suggested Citation

  • William P. Rogerson, 2021. "The Upstream Pass-Through Rate, Bargaining Power and the Magnitude of the Raising Rivals’ Costs (RRC) Effect," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 59(2), pages 205-227, September.
  • Handle: RePEc:kap:revind:v:59:y:2021:i:2:d:10.1007_s11151-021-09837-8
    DOI: 10.1007/s11151-021-09837-8
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    Cited by:

    1. Donna, Javier D. & Pereira, Pedro & Trindade, Andre & Yoshida, Renan C., 2020. "Direct-to-Consumer Sales by Manufacturers and Bargaining," MPRA Paper 105773, University Library of Munich, Germany.
    2. Javier D. Donna & Pedro Pereira, 2024. "Structural Presumptions for Non-horizontal Mergers in the 2023 Merger Guidelines: A Primer and a Path Forward," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 65(1), pages 303-345, August.
    3. Roger D. Blair, 2021. "The 2020 Vertical Merger Guidelines," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 59(2), pages 133-138, September.

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