Bayesian estimation of a simultaneous probit model using error augmentation: An application to multi-buying and churning behavior
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DOI: 10.1007/s11129-013-9137-z
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More about this item
Keywords
Simultaneous probit model; Error augmentation; Hierarchical Bayesian estimation; Monte Carlo Markov Chain Algorithm; Customer retention; Customer churn; Customer relationship management;All these keywords.
JEL classification:
- C11 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods and Methodology: General - - - Bayesian Analysis: General
- C35 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
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