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Teaching Consumer Demographics to Marketing Students

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  • Jo. Martins
  • Gordon Brooks

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  • Jo. Martins & Gordon Brooks, 2010. "Teaching Consumer Demographics to Marketing Students," Population Research and Policy Review, Springer;Southern Demographic Association (SDA), vol. 29(1), pages 81-92, February.
    • Handle: RePEc:kap:poprpr:v:29:y:2010:i:1:p:81-92
    DOI: 10.1007/s11113-009-9146-5
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    References listed on IDEAS

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    1. Banks, James & Blundell, Richard & Tanner, Sarah, 1998. "Is There a Retirement-Savings Puzzle?," American Economic Review, American Economic Association, vol. 88(4), pages 769-788, September.
    2. Belk, Russell W, 1988. "Possessions and the Extended Self," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 139-168, September.
    3. Modigliani, Franco, 1986. "Life Cycle, Individual Thrift, and the Wealth of Nations," American Economic Review, American Economic Association, vol. 76(3), pages 297-313, June.
    4. Raffaelle Miniaci & Chiara Monfardini & Guglielmo Weber, 2003. "Is there a retirement consumption puzzle in Italy?," IFS Working Papers W03/14, Institute for Fiscal Studies.
    5. Paula England & Barbara Stanek Kilbourne, 1990. "Feminist Critiques of the Separative Model of Self," Rationality and Society, , vol. 2(2), pages 156-171, April.
    6. Milton Friedman, 1957. "A Theory of the Consumption Function," NBER Books, National Bureau of Economic Research, Inc, number frie57-1.
    7. Wilkes, Robert E, 1995. "Household Life-Cycle Stages, Transitions, and Product Expenditures," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 22(1), pages 27-42, June.
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    Cited by:

    1. Farhat Yusuf & David Swanson, 2010. "Business Demography in the 21st Century," Population Research and Policy Review, Springer;Southern Demographic Association (SDA), vol. 29(1), pages 1-3, February.

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