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A Study on Ethically Problematic Selling Methods in China with a Broaden Concept of Gray-marketing

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  • Guijun Zhuang
  • Alex Tsang

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  • Guijun Zhuang & Alex Tsang, 2008. "A Study on Ethically Problematic Selling Methods in China with a Broaden Concept of Gray-marketing," Journal of Business Ethics, Springer, vol. 79(1), pages 85-101, April.
    • Handle: RePEc:kap:jbuset:v:79:y:2008:i:1:p:85-101
    DOI: 10.1007/s10551-007-9397-1
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    References listed on IDEAS

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    1. Chan, Allan K. K. & Denton, Luther & Tsang, Alex S. L., 2003. "The art of gift giving in China," Business Horizons, Elsevier, vol. 46(4), pages 47-52.
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    Cited by:

    1. Fue Zeng & Ji Li & Hong Zhu & Zhenyao Cai & Pengcheng Li, 2013. "How International Firms Conduct Societal Marketing in Emerging Markets," Management International Review, Springer, vol. 53(6), pages 841-868, December.
    2. Leslier Valenzuela & Jay Mulki & Jorge Jaramillo, 2010. "Impact of Customer Orientation, Inducements and Ethics on Loyalty to the Firm: Customers’ Perspective," Journal of Business Ethics, Springer, vol. 93(2), pages 277-291, May.
    3. Wenjuan Sui & Chunwei Yang & Huiyu Zhang, 2019. "Is Corporate Social Responsibility Used to Mask Corporate Speculation? Evidence from Emerging China," Sustainability, MDPI, vol. 11(12), pages 1-23, June.

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