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A Framework to Determine the Value of Consumer Consideration Set Information for Firm Pricing Strategies

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  • Joseph Pancras

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  • Joseph Pancras, 2010. "A Framework to Determine the Value of Consumer Consideration Set Information for Firm Pricing Strategies," Computational Economics, Springer;Society for Computational Economics, vol. 35(3), pages 269-300, March.
  • Handle: RePEc:kap:compec:v:35:y:2010:i:3:p:269-300
    DOI: 10.1007/s10614-009-9193-3
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    Cited by:

    1. Draganska, Michaela & Klapper, Daniel, 2010. "Choice Set Heterogeneity and the Role of Advertising: An Analysis with Micro and Macro Data," Research Papers 2063, Stanford University, Graduate School of Business.
    2. Cohen, Michael & Huang, Rui & Zhu, Chen, 2012. "The Use of Voluntary Marketing Initiatives to Improve the Nutritional Profile of Kids Cereals," Working Paper series 148344, University of Connecticut, Charles J. Zwick Center for Food and Resource Policy.
    3. Pancras, Joseph, 2011. "The nested consideration model: Investigating dynamic store consideration sets and store competition," European Journal of Operational Research, Elsevier, vol. 214(2), pages 340-347, October.

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