Disney’s successful adaptation in Hong Kong: A glocalization perspective
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DOI: 10.1007/s10490-009-9179-7
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Cited by:
- Lisa Qixun Siebers, 2017. "Hybridization practices as organizational responses to institutional demands: The development of Western retail TNCs in China," Journal of Economic Geography, Oxford University Press, vol. 17(1), pages 1-29.
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Keywords
Adaptation; Business; China; Culture; Disney; Globalization; Glocalization;All these keywords.
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