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Understanding the Antecedents of Individuals Intention of Using Cloud Services

Author

Listed:
  • Shui-Lien Chen

    (Department of Management Sciences Management School, Tamkang University, Taiwan)

  • June-Hong Chen

    (Department of Management Sciences Management School, Tamkang University, Taiwan)

  • Shiou Chi Chang

    (Department of Management Sciences Management School, Tamkang University, Taiwan)

Abstract

Cloud computing has become a frequent topic of discussion, garnering active interest from numerous international companies. Many studies have addressed the technical and operational concerns and the industrial applications and adoption intentions related to cloud computing. However, few studies have focused on its use at the individual level. This research integrated the technology acceptance model, the theory of planned behavior, diffusion of innovation, and security risk to develop a theoretical model that explains and predicts users' intentions to use cloud services. Data for this study were collected from 1069 users in Taiwan and were tested against the relationships through structural equation modeling.

Suggested Citation

  • Shui-Lien Chen & June-Hong Chen & Shiou Chi Chang, 2017. "Understanding the Antecedents of Individuals Intention of Using Cloud Services," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, vol. 13(2), pages 139-166, August.
    • Handle: RePEc:jec:journl:v:13:y:2017:i:2:p:139-166
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    References listed on IDEAS

    as
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    Cited by:

    1. Mariani, Marcello M. & Ek Styven, Maria & Teulon, Fréderic, 2021. "Explaining the intention to use digital personal data stores: An empirical study," Technological Forecasting and Social Change, Elsevier, vol. 166(C).

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    More about this item

    Keywords

    cloud services; technology acceptance theory; individual behavioral intention; structural equation modeling;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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