IDEAS home Printed from https://ideas.repec.org/a/inm/oropre/v14y1966i4p555-567.html
   My bibliography  Save this article

A Stochastic Model of Supermarket Traffic Flow

Author

Listed:
  • John U. Farley

    (Carnegie Institute of Technology, Pittsburgh, Pennsylvania)

  • L. Winston Ring

    (Carnegie Institute of Technology, Pittsburgh, Pennsylvania)

Abstract

A model is developed to predict area-to-area transition probabilities for traffic in supermarkets. The independent variables involve physical measures of store layout and transaction volumes at various locations. The model is fitted to data on traffic patterns in five Pittsburgh stores. The results indicate that the model is useful for traffic analysis both in a given store and for analysis of hypothetical store layouts.

Suggested Citation

  • John U. Farley & L. Winston Ring, 1966. "A Stochastic Model of Supermarket Traffic Flow," Operations Research, INFORMS, vol. 14(4), pages 555-567, August.
    • Handle: RePEc:inm:oropre:v:14:y:1966:i:4:p:555-567
    DOI: 10.1287/opre.14.4.555
    as

    Download full text from publisher

    File URL: http://dx.doi.org/10.1287/opre.14.4.555
    Download Restriction: no
    File URL: https://libkey.io/10.1287/opre.14.4.555?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Sam Hui & Eric Bradlow, 2012. "Bayesian multi-resolution spatial analysis with applications to marketing," Quantitative Marketing and Economics (QME), Springer, vol. 10(4), pages 419-452, December.
    2. Sam K. Hui & Peter S. Fader & Eric T. Bradlow, 2009. "Path Data in Marketing: An Integrative Framework and Prospectus for Model Building," Marketing Science, INFORMS, vol. 28(2), pages 320-335, 03-04.
    3. Page, Bill & Trinh, Giang & Bogomolova, Svetlana, 2019. "Comparing two supermarket layouts: The effect of a middle aisle on basket size, spend, trip duration and endcap use," Journal of Retailing and Consumer Services, Elsevier, vol. 47(C), pages 49-56.
    4. Sorensen, Herb & Bogomolova, Svetlana & Anderson, Katherine & Trinh, Giang & Sharp, Anne & Kennedy, Rachel & Page, Bill & Wright, Malcolm, 2017. "Fundamental patterns of in-store shopper behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 182-194.
    5. Page, Bill & Sharp, Anne & Lockshin, Larry & Sorensen, Herb, 2018. "Parents and children in supermarkets: Incidence and influence," Journal of Retailing and Consumer Services, Elsevier, vol. 40(C), pages 31-39.
    6. Ostermeier, Manuel & Düsterhöft, Tobias & Hübner, Alexander, 2021. "A model and solution approach for store-wide shelf space allocation," Omega, Elsevier, vol. 102(C).
    7. Yicheng Song & Nachiketa Sahoo & Shuba Srinivasan & Chrysanthos Dellarocas, 2022. "Uncovering Characteristic Response Paths of a Population," INFORMS Journal on Computing, INFORMS, vol. 34(3), pages 1661-1680, May.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:inm:oropre:v:14:y:1966:i:4:p:555-567. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Asher (email available below). General contact details of provider: https://edirc.repec.org/data/inforea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.