IDEAS home Printed from https://ideas.repec.org/a/inm/orinte/v40y2010i4p313-324.html
   My bibliography  Save this article

The Analytics Movement: Implications for Operations Research

Author

Listed:
  • Matthew J. Liberatore

    (Department of Management and Operations, Villanova School of Business, Villanova University, Villanova, Pennsylvania 19085)

  • Wenhong Luo

    (Department of Accounting and Information Systems, Villanova School of Business, Villanova University, Villanova, Pennsylvania 19085)

Abstract

The movement toward the increased use of analytics in organizations has generated much discussion by academics and professionals about the impacts and opportunities that analytics offers. Although operations research (OR) has been a driving force in applying quantitative and analytical models for organizational decision making, it is less clear how we as OR practitioners can take advantage of the surging interest in analytics to promote the OR profession and expand its reach. In this paper, we discuss the drivers of the analytics movement, an example of an analytics project, and the opportunities and implications for OR, i.e., the problem scope, models and methods, implementation issues, organizational role, professional skills, and education.

Suggested Citation

  • Matthew J. Liberatore & Wenhong Luo, 2010. "The Analytics Movement: Implications for Operations Research," Interfaces, INFORMS, vol. 40(4), pages 313-324, August.
    • Handle: RePEc:inm:orinte:v:40:y:2010:i:4:p:313-324
    DOI: 10.1287/inte.1100.0502
    as

    Download full text from publisher

    File URL: http://dx.doi.org/10.1287/inte.1100.0502
    Download Restriction: no
    File URL: https://libkey.io/10.1287/inte.1100.0502?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Barry C. Smith & John F. Leimkuhler & Ross M. Darrow, 1992. "Yield Management at American Airlines," Interfaces, INFORMS, vol. 22(1), pages 8-31, February.
    2. Gene Woolsey, 1979. "The Fifth Column---An Exemplary Essay on Communication or Corporate Style, Corporate Substance, & The Sting," Interfaces, INFORMS, vol. 9(3), pages 10-12, May.
    3. Narendra Agrawal & Morris A. Cohen & Noah Gans, 2009. "Teaching Note ---Revenue Management at Harrah's Entertainment, Inc," INFORMS Transactions on Education, INFORMS, vol. 9(3), pages 169-179, May.
    4. Narendra Agrawal & Morris A. Cohen & Noah Gans, 2009. "Case Article ---Revenue Management at Harrah's Entertainment, Inc," INFORMS Transactions on Education, INFORMS, vol. 9(3), pages 158-159, May.
    5. Russell L. Ackoff, 1987. "Presidents' Symposium: OR, A Post Mortem," Operations Research, INFORMS, vol. 35(3), pages 471-474, June.
    6. Narendra Agrawal & Morris A. Cohen & Noah Gans, 2009. "Case ---Revenue Management at Harrah's Entertainment, Inc," INFORMS Transactions on Education, INFORMS, vol. 9(3), pages 160-168, May.
    7. Richard Metters & Carrie Queenan & Mark Ferguson & Laura Harrison & Jon Higbie & Stan Ward & Bruce Barfield & Tammy Farley & H. Ahmet Kuyumcu & Amar Duggasani, 2008. "The “Killer Application” of Revenue Management: Harrah's Cherokee Casino & Hotel," Interfaces, INFORMS, vol. 38(3), pages 161-175, June.
    8. ManMohan S. Sodhi & Byung-Gak Son, 2008. "ASP, The Art and Science of Practice: Skills Employers Want from Operations Research Graduates," Interfaces, INFORMS, vol. 38(2), pages 140-146, April.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. David Post & Martin Spann, 2012. "Improving Airline Revenues with Variable Opaque Products: “Blind Booking” at Germanwings," Interfaces, INFORMS, vol. 42(4), pages 329-338, August.
    2. Melissa R. Bowers & Jeffrey D. Camm & Goutam Chakraborty, 2018. "The Evolution of Analytics and Implications for Industry and Academic Programs," Interfaces, INFORMS, vol. 48(6), pages 487-499, November.
    3. Dominik Schreyer, 2019. "Football spectator no-show behaviour in the German Bundesliga," Applied Economics, Taylor & Francis Journals, vol. 51(45), pages 4882-4901, September.
    4. Chatwin, Richard E., 2000. "Optimal dynamic pricing of perishable products with stochastic demand and a finite set of prices," European Journal of Operational Research, Elsevier, vol. 125(1), pages 149-174, August.
    5. Ali Hortacsu & Olivia R. Natan & Hayden Parsley & Timothy Schwieg & Kevin R. Williams, 2021. "Organizational Structure and Pricing: Evidence from a Large U.S. Airline," Cowles Foundation Discussion Papers 2312R, Cowles Foundation for Research in Economics, Yale University, revised Mar 2022.
    6. Ma, Jie & Tse, Ying Kei & Wang, Xiaojun & Zhang, Minhao, 2019. "Examining customer perception and behaviour through social media research – An empirical study of the United Airlines overbooking crisis," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 127(C), pages 192-205.
    7. Chen, Lijian, 2020. "Determine the cost of denying boarding to passengers: An optimization-based approach," International Journal of Production Economics, Elsevier, vol. 220(C).
    8. Feng, Youyi & Xiao, Baichun, 2006. "A continuous-time seat control model for single-leg flights with no-shows and optimal overbooking upper bound," European Journal of Operational Research, Elsevier, vol. 174(2), pages 1298-1316, October.
    9. Naragain Phumchusri & Phatsakorn Sangsukiam & Nannapat Chariyasethapong, 2020. "Optimal overbooking model for car rental business with two levels of prices having stochastic joint booking and show-up levels," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 19(3), pages 190-209, June.
    10. Benjamin Marcus & Chris K. Anderson, 2006. "Online Low-Price Guarantees---A Real Options Analysis," Operations Research, INFORMS, vol. 54(6), pages 1041-1050, December.
    11. Irene Ng & Nick K.T. Yip, 2009. "Mechanism design in an integrated approach towards revenue management: the case of Empress Cruise Lines," The Service Industries Journal, Taylor & Francis Journals, vol. 31(3), pages 469-482, February.
    12. Barut, M. & Sridharan, V, 2004. "Design and evaluation of a dynamic capacity apportionment procedure," European Journal of Operational Research, Elsevier, vol. 155(1), pages 112-133, May.
    13. Wei Shi Lim, 2009. "Overselling in a Competitive Environment: Boon or Bane?," Marketing Science, INFORMS, vol. 28(6), pages 1129-1143, 11-12.
    14. Alavi Fard, Farzad & Sy, Malick & Ivanov, Dmitry, 2019. "Optimal overbooking strategies in the airlines using dynamic programming approach in continuous time," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 128(C), pages 384-399.
    15. Zhang, Michael & Bell, Peter C., 2007. "The effect of market segmentation with demand leakage between market segments on a firm's price and inventory decisions," European Journal of Operational Research, Elsevier, vol. 182(2), pages 738-754, October.
    16. Jeffrey I. McGill & Garrett J. van Ryzin, 1999. "Revenue Management: Research Overview and Prospects," Transportation Science, INFORMS, vol. 33(2), pages 233-256, May.
    17. Bodily, S. E. & Weatherford, L. R., 1995. "Perishable-asset revenue management: Generic and multiple-price yield management with diversion," Omega, Elsevier, vol. 23(2), pages 173-185, April.
    18. Maurice W. Kirby, 2007. "Paradigm Change in Operations Research: Thirty Years of Debate," Operations Research, INFORMS, vol. 55(1), pages 1-13, February.
    19. P-S You, 2003. "Dynamic pricing of inventory with cancellation demand," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 54(10), pages 1093-1101, October.
    20. Garrett van Ryzin & Gustavo Vulcano, 2008. "Simulation-Based Optimization of Virtual Nesting Controls for Network Revenue Management," Operations Research, INFORMS, vol. 56(4), pages 865-880, August.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:inm:orinte:v:40:y:2010:i:4:p:313-324. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Asher (email available below). General contact details of provider: https://edirc.repec.org/data/inforea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.