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Environmental Psychology and Product Design

Author

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  • Rudin Beka

Abstract

The paper studies product design components from the human-environmental relationship perspective. Stimulus responses and customer attitude towards environmental cues are of main interest to marketers and space designers. Findings suggest that a combination of different design elements, such as functional, aesthetic and symbolic impression design influence people behavior and have a direct impact on brand image and product success. The study is a conceptual paper and aims to discuss previous theories, methodologies and applications used in real-world settings regarding the interaction between design and consumer behavior.

Suggested Citation

  • Rudin Beka, 2016. "Environmental Psychology and Product Design," International Journal of Psychological Studies, Canadian Center of Science and Education, vol. 8(2), pages 1-1, June.
    • Handle: RePEc:ibn:ijpsjl:v:8:y:2016:i:2:p:1
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    File URL: https://ccsenet.org/journal/index.php/ijps/article/view/57972
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    References listed on IDEAS

    as
    1. Richins, Marsha L, 1997. "Measuring Emotions in the Consumption Experience," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(2), pages 127-146, September.
    2. Belk, Russell W, 1988. "Possessions and the Extended Self," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 139-168, September.
    3. Babin, Barry J. & Darden, William R. & University, Louisiana State & Shreveport & Lousiana & Babin, Laurie A., 1998. "Negative Emotions in Marketing Research: Affect or Artifact?," Journal of Business Research, Elsevier, vol. 42(3), pages 271-285, July.
    4. Michela Mari & Sara Poggesi, 2013. "Servicescape cues and customer behavior: a systematic literature review and research agenda," The Service Industries Journal, Taylor & Francis Journals, vol. 33(2), pages 171-199, February.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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