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Analysis of Consumer Demand and Preference for Rabbit Meat in Benin

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  • Jean Adanguidi

Abstract

The demand for rabbit meat exists and would only be satisfied at 50% and the holiday periods often have quite high demands. This demand is growing rapidly as it is increasingly valued by Beninese with modest incomes in search of dietary diversification and limiting cholesterol average. Rabbits are sold at a relatively high price in the Ouémé/Plateau region compared to other regions of the country, due to the higher demand there. Rabbits produced in South Benin are relatively more competitive compared to imported rabbit meat. Consumers of rabbit meat are mainly active civil servants (50% of cases) and low-income individuals. These consumers believe that locally produced rabbit is of very good quality and tastes very good.

Suggested Citation

  • Jean Adanguidi, 2020. "Analysis of Consumer Demand and Preference for Rabbit Meat in Benin," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 12(1), pages 1-14, March.
    • Handle: RePEc:ibn:ijmsjn:v:12:y:2020:i:1:p:14
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    References listed on IDEAS

    as
    1. McLean-Meyinsse, Patricia E., 2000. "Assessing The Market Outlook For Rabbit Meat In Louisiana And Texas," Journal of Food Distribution Research, Food Distribution Research Society, vol. 31(1), pages 1-6, March.
    2. Marion Delport & Marlene Louw & Tracy Davids & Hester Vermeulen & Ferdi Meyer, 2017. "Evaluating the demand for meat in South Africa: an econometric estimation of short term demand elasticities," Agrekon, Taylor & Francis Journals, vol. 56(1), pages 13-27, January.
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    Cited by:

    1. Shahida Anusha Siddiqui & Francesca Gerini & Ali Ikram & Farhan Saeed & Xi Feng & Yanping Chen, 2023. "Rabbit Meat—Production, Consumption and Consumers’ Attitudes and Behavior," Sustainability, MDPI, vol. 15(3), pages 1-13, January.

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    More about this item

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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