The Influence Of Reference Group Values And Retail Image On Shopping Patronage At Airports
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More about this item
Keywords
Shopping Patronage; Reference Group Values; Retail Image;All these keywords.
JEL classification:
- M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising
- M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
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