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The Concept of Sustainable Strategy Implementation

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  • Joanna Radomska

    (Strategic Management Department, Wrocław University of Economics, ul. Komandorska 118/120, 53-345 Wrocław, Poland)

Abstract

The idea of sustainable development has been present in the field of management for many years, yet the challenges and rules of contemporary business mean that it remains topical. At the same time, the results of much research indicates an unsatisfactory level of execution of development concepts. Due to this, the subject of the study encompasses the implementation of the idea of sustainability in the strategy execution process, lending it a holistic and balanced nature. The purpose of the paper is an examination of the relationship between strategy implementation and the effectiveness of the strategy execution process. The relationships between the perspectives defined and results obtained by organizations were investigated. The research demonstrated the existence of a positive correlation of varied intensity. It is thus possible to identify a positive influence of the integration of the idea of sustainability with strategy execution, which is reflected in the effectiveness of activities undertaken.

Suggested Citation

  • Joanna Radomska, 2015. "The Concept of Sustainable Strategy Implementation," Sustainability, MDPI, vol. 7(12), pages 1-10, November.
    • Handle: RePEc:gam:jsusta:v:7:y:2015:i:12:p:15790-15856:d:59596
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    References listed on IDEAS

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    Cited by:

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    4. Fabricio Casarejos & Mauricio Nogueira Frota & José Eduardo Rocha & Walquíria Rosa Da Silva & José Tenório Barreto, 2016. "Corporate Sustainability Strategies: A Case Study in Brazil Focused on High Consumers of Electricity," Sustainability, MDPI, vol. 8(8), pages 1-20, August.
    5. Anca Antoaneta Vărzaru, 2022. "An Empirical Framework for Assessing the Balanced Scorecard Impact on Sustainable Development in Healthcare Performance Measurement," IJERPH, MDPI, vol. 19(22), pages 1-17, November.
    6. Francisco Del Cerro Velázquez & Ginés Morales Méndez, 2018. "Augmented Reality and Mobile Devices: A Binominal Methodological Resource for Inclusive Education (SDG 4). An Example in Secondary Education," Sustainability, MDPI, vol. 10(10), pages 1-14, September.
    7. Suparak Suriyankietkaew & Phallapa Petison, 2019. "A Retrospective and Foresight: Bibliometric Review of International Research on Strategic Management for Sustainability, 1991–2019," Sustainability, MDPI, vol. 12(1), pages 1-27, December.
    8. Elena Fleacă & Bogdan Fleacă & Sanda Maiduc, 2018. "Aligning Strategy with Sustainable Development Goals (SDGs): Process Scoping Diagram for Entrepreneurial Higher Education Institutions (HEIs)," Sustainability, MDPI, vol. 10(4), pages 1-17, March.

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