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From Corporate Social Responsibility to ‘Corporate Environmental Responsibility’ and Back: Rebalancing and Enhancing CSR towards a More Just Tourism Sector

Author

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  • Anna Dłużewska

    (Faculty of Earth Sciences and Spatial Management, Maria Curie Sklodowska University, 20-718 Lublin, Poland
    Faculty of Management Sciences, Durban University of Technology, Durban 4000, South Africa)

  • Andrea Giampiccoli

    (Department of Hospitality and Tourism, Ritson Campus, Durban University of Technology, Durban 4000, South Africa)

Abstract

This article argues that, while Corporate Social Responsibility (CSR) is gaining traction in the hospitality and tourism sectors, it is skewed in favour of environmental matters to the detriment of social issues. It could thus be more aptly termed ‘Corporate Environmental Responsibility (CER)’. This calls for a shift in direction that balances social and environmental matters. Based on the extant literature, this article proposes strategies to achieve such rebalancing. In particular, it proposes the introduction of a CSR rating/classification system that considers various aspects of CSR, suggesting it should be based on international and national regulations or policies. While the recommended strategies will not change the tourism sector’s CSR overnight, they would promote redistribution and enable the sector to contribute to a more egalitarian and just world.

Suggested Citation

  • Anna Dłużewska & Andrea Giampiccoli, 2024. "From Corporate Social Responsibility to ‘Corporate Environmental Responsibility’ and Back: Rebalancing and Enhancing CSR towards a More Just Tourism Sector," Sustainability, MDPI, vol. 16(19), pages 1-10, September.
  • Handle: RePEc:gam:jsusta:v:16:y:2024:i:19:p:8438-:d:1487619
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    References listed on IDEAS

    as
    1. Bianchi, Raoul V. & McCabe, Scott & Cisneros-Martínez, José David & Andrés Domínguez-Gómez, J., 2023. "Contested discourses in social tourism: A relational political economy perspective," Annals of Tourism Research, Elsevier, vol. 102(C).
    2. Andrea Giampiccoli & Oliver Mtapuri, 2022. "Going beyond corporate social responsibility: possible new directions in tourism," International Journal of Business Governance and Ethics, Inderscience Enterprises Ltd, vol. 16(4), pages 481-495.
    3. Cristian Sánchez-Rodríguez & Oana Bulilete & Xenia Chela-Alvarez & Olga Velasco-Roldán & Joan Llobera-Canaves, 2022. "Chronic Pain and Work Conditions of Hotel Housekeepers: A Descriptive Study," IJERPH, MDPI, vol. 19(6), pages 1-14, March.
    4. Anna Dłużewska & Andrea Giampiccoli, 2021. "Enhancing island tourism's local benefits: A proposed community‐based tourism‐oriented general model," Sustainable Development, John Wiley & Sons, Ltd., vol. 29(1), pages 272-283, January.
    Full references (including those not matched with items on IDEAS)

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