The Contribution of Green Marketing in the Development of a Sustainable Destination through Advanced Clustering Methods
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- Eirini Papadaki, 2024. "Promoting Green Tourism Synergies with Cultural and Creative Industries: A Case Study of Greece," Sustainability, MDPI, vol. 16(2), pages 1-21, January.
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Keywords
green tourism; green marketing; clustering methods; multivariate analysis; tourist profile;All these keywords.
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