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Hallmark Sporting Events as a Vehicle for Promoting the Sustainable Development of Regional Tourism: Strategic Perspectives from Stakeholders

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  • Huei-Fu Lu

    (Department of Sport Management, Aletheia University, New Taipei City 25103, Taiwan)

Abstract

Although hosting sporting events has received considerable attention and the important connection between sporting events and urban development has been highlighted, most studies have focused on mega sporting events, and the controversy around the benefits of hosting mega sporting events is also increasing. To promote regional sport tourism, this study explores the strategic perspectives of stakeholders on hosting hallmark sporting events for the regional development of sport tourism. In-depth interviews were conducted with 11 representatives from stakeholder groups to discuss the role and essence of hallmark sporting events in promoting regional tourism. Archival material, including event organizing documents and information, was used to enhance the reliability of the qualitative analysis. Four strategic perspectives are proposed to illustrate the inter-relationships between hallmark sporting events and the sustainable development of regional tourism. These perspectives can be used as a management procedure to improve event operations for event managers. This study’s main contribution is the proposal of development goals and proper execution processes for hosting hallmark sporting events for the sustainable development of regional tourism, and the cultivation of effective synergy between local business activities and stakeholders.

Suggested Citation

  • Huei-Fu Lu, 2021. "Hallmark Sporting Events as a Vehicle for Promoting the Sustainable Development of Regional Tourism: Strategic Perspectives from Stakeholders," Sustainability, MDPI, vol. 13(6), pages 1-15, March.
    • Handle: RePEc:gam:jsusta:v:13:y:2021:i:6:p:3460-:d:521075
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    References listed on IDEAS

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    1. Patrícia Crespo Sogas & Ivette Fuentes Molina & Àlex Araujo Batlle & Josep Maria Raya Vílchez, 2021. "Economic and Social Yield of Investing in a Sporting Event: Sustainable Value Creation in a Territory," Sustainability, MDPI, vol. 13(13), pages 1-15, June.
    2. Georgios Tsekouropoulos & Ourania Gkouna & Dimitrios Theocharis & Athanasios Gounas, 2022. "Innovative Sustainable Tourism Development and Entrepreneurship through Sports Events," Sustainability, MDPI, vol. 14(8), pages 1-14, April.

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