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Open Innovation and Competitive Advantage on the Hospitality Sector: The Role of Organizational Strategy

Author

Listed:
  • Francisco Musiello-Neto

    (Department of Business Management, University of Rovira i Virgili, 43002 Tarragona, Spain)

  • Orlando Lima Rua

    (Center for Organisational and Social Studies (CEOS.PP), Porto School of Accounting and Business (ISCAP), Polytechnic of Porto (P.PORTO), 4465-004 S. Mamede de Infesta, Portugal
    Research Center of Business Sciences (NECE), University of Beira Interior (UBI), 6200-209 Covilhã, Portugal)

  • Mario Arias-Oliva

    (Department of Business Management, University of Rovira i Virgili, 43002 Tarragona, Spain
    Department of Management and Marketing, Complutense University of Madrid, 28040 Madrid, Spain)

  • Amélia Ferreira Silva

    (Center for Organisational and Social Studies (CEOS.PP), Porto School of Accounting and Business (ISCAP), Polytechnic of Porto (P.PORTO), 4465-004 S. Mamede de Infesta, Portugal)

Abstract

This paper assesses the relationship between open innovation and competitive advantage and the mediating effect of organizational strategy. Using a quantitative methodological approach with survey data from 251 Portuguese hotel executive directors’ small and medium-sized enterprises (SMEs), this research adopted a quantitative methodological approach, thereby conducting an exploratory and transversal study. Findings show that (1) open innovation influences organizational strategy and (2) organizational strategy enhances competitive advantage. Moreover, the results also highlight that (3) organizational strategy has a mediating effect between open innovation and competitive advantage. The paper provides relevant insights that will lead the firms’ top managers to design and implement strategies and define effective government policies, programs, and incentives to support the development of the firms’ open innovation model in the hospitality sector considering the new smart society and smart cities growing environment.

Suggested Citation

  • Francisco Musiello-Neto & Orlando Lima Rua & Mario Arias-Oliva & Amélia Ferreira Silva, 2021. "Open Innovation and Competitive Advantage on the Hospitality Sector: The Role of Organizational Strategy," Sustainability, MDPI, vol. 13(24), pages 1-19, December.
    • Handle: RePEc:gam:jsusta:v:13:y:2021:i:24:p:13650-:d:699230
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    References listed on IDEAS

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