A Model for the Economic Evaluation of Cultural Ecosystem Services: The Recreational Hunting Function in the Agroforestry Territories of Tuscany (Italy)

Cultural ecosystem services (CESs) are non-material benefits generated by natural and human ecosystems that substantially contribute to human wellbeing. Estimating the monetary value of CESs is challenging because there is no real market for these services and therefore there is no actual market price. This study seeks to define an economic evaluation method for these services, with special reference to a recreational CES that has so far received little discussion: hunting. We conducted an online survey in the province of Siena (Tuscany, Italy). The Consumer Surplus estimate of hunters was made using the travel-cost method with a detailed analysis of the annual expenditure on hunting activities, and a negative binomial statistical regression. The results reflect the nature of hunting activity and show the dynamics that have occurred over recent decades. In fact, whereas hunting used to be strongly connected to the rural world as it was an income supplement for local communities, nowadays it has turned into an elitist and almost exclusively recreational activity. In any case, knowing the economic value of ecosystem services constitutes an essential background for planning effective land management and development policies in the short and long term.