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A Supply Chain Coordination Mechanism with Cost Sharing of Corporate Social Responsibility

Author

Listed:
  • Yong Liu

    (School of Business, Jiangnan University, Wuxi 214122, China)

  • Bing-ting Quan

    (School of Business, Jiangnan University, Wuxi 214122, China)

  • Jiao Li

    (School of Business, Jiangnan University, Wuxi 214122, China)

  • Jeffrey Yi-Lin Forrest

    (School of Business, Jiangnan University, Wuxi 214122, China)

Abstract

The competition of modern enterprises has shifted from brand competition among enterprises of the past to that of supply chains; and considering corporate social responsibility (CSR) within supply chain management has become an inevitable requirement for improving the competitiveness of enterprises and conforms to the trend of standardization of social responsibility guidelines. This paper deals with channel coordination and decision-making in a CSR supply chain that is comprised of a dominant retailer and n homogeneous suppliers. The Stackelberg game is employed to analyze the optimal decision-making of this supply chain under either decentralized or centralized decision-making processes. After that, the thought and method of super conflict equilibrium are used to design the coordination decision-making mechanism of this supply chain based on the cost sharing of CSR to solve channel conflict and to optimize the decision. The results show that the proposed mechanism based on the cost sharing of CSR is better than those with only either the retailer or the suppliers being CSR; and it can well describe the relationship between the retailer and the suppliers, and increase the eagerness of the retailer and suppliers to carry out their CSR under various circumstances without having the profits adversely affected. As a matter of fact, this mechanism maximizes the profits of the entire supply chain system and also enhances the competitiveness of the chain.

Suggested Citation

  • Yong Liu & Bing-ting Quan & Jiao Li & Jeffrey Yi-Lin Forrest, 2018. "A Supply Chain Coordination Mechanism with Cost Sharing of Corporate Social Responsibility," Sustainability, MDPI, vol. 10(4), pages 1-25, April.
    • Handle: RePEc:gam:jsusta:v:10:y:2018:i:4:p:1227-:d:141597
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    References listed on IDEAS

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    Cited by:

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    3. Syed Asif Raza, 2020. "Price Differentiation and Inventory Decisions in a Socially Responsible Dual-Channel Supply Chain with Partial Information Stochastic Demand and Cannibalization," Sustainability, MDPI, vol. 12(22), pages 1-42, November.
    4. Liping Song & Yingluo Yan & Fengmin Yao, 2020. "Closed-Loop Supply Chain Models Considering Government Subsidy and Corporate Social Responsibility Investment," Sustainability, MDPI, vol. 12(5), pages 1-27, March.
    5. Yong Liu & Qian Xu & Zhi‐yang Liu, 2020. "A coordination mechanism through value‐added profit distribution in a supply chain considering corporate social responsibility," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 41(4), pages 586-598, June.
    6. Muhammad Arshad & Qazi Salman Khalid & Jaime Lloret & Antonio Leon, 2018. "An Efficient Approach for Coordination of Dual-Channel Closed-Loop Supply Chain Management," Sustainability, MDPI, vol. 10(10), pages 1-20, September.

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