IDEAS home Printed from https://ideas.repec.org/a/gam/jeners/v15y2022i13p4701-d848804.html
   My bibliography  Save this article

Enhancing the Activity of Employees of the Communication Department of an Energy Sector Company

Author

Listed:
  • Yuliia Malynovska

    (Department of Foreign Trade and Customs, Lviv Polytechnic National University, 79-013 Lviv, Ukraine)

  • Iryna Bashynska

    (Department of Accounting, Analysis and Audit, Odessa Polytechnic National University, 65-044 Odesa, Ukraine)

  • Dariusz Cichoń

    (Department of Enterprise Management, AGH University of Science and Technology, 30-059 Krakow, Poland)

  • Yuriy Malynovskyy

    (Department of Management and International Business, Lviv Polytechnic National University, 79-013 Lviv, Ukraine)

  • Dariusz Sala

    (Department of Enterprise Management, AGH University of Science and Technology, 30-059 Krakow, Poland)

Abstract

Currently, companies in the energy sector are focus on sustainable growth, although they face many challenges, including the peculiarities of their operations. One of the features of companies in the energy sector is the need for effective communication with the media and the public. This is of paramount importance due to the current trends and challenges in the energy sector, the market requirements and the low level of development in such companies. The object of this study invovles the employees of the communication departments of energy sector companies, while the subject is the intensification of their activities based on the use of motivational tools. The authors chose the tools of the game theory, which is a game that the company and employees of the project team engage in when implementing information and communication projects. The study developed a method for motivating the employees of communication departments, which based on the game theory, allows the formation of many possible parameters of the optimal structure of fixed and commission remuneration payments for the employees to maximize their utility, depending on the propensity or unwillingness of these employees to take risks, which contributes to the development of staff motivation tools. This method was applied to the activities of several Ukrainian energy companies. The proposed approach differs from the existing ones based on the opportunity to intensify the activity of the employees of the communication departments, taking into account their willingness to take risks in each case, and will increase the interest of such personnel in the effective implementation of each stage of the information and communication project, better meet the needs of the end-users and ultimately affect the sustainable growth of energy companies.

Suggested Citation

  • Yuliia Malynovska & Iryna Bashynska & Dariusz Cichoń & Yuriy Malynovskyy & Dariusz Sala, 2022. "Enhancing the Activity of Employees of the Communication Department of an Energy Sector Company," Energies, MDPI, vol. 15(13), pages 1-16, June.
    • Handle: RePEc:gam:jeners:v:15:y:2022:i:13:p:4701-:d:848804
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/1996-1073/15/13/4701/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/1996-1073/15/13/4701/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Nikolaos Nagkoulis & Konstantinos L. Katsifarakis, 2022. "Using Game Theory to Assign Groundwater Pumping Schedules," Water Resources Management: An International Journal, Published for the European Water Resources Association (EWRA), Springer;European Water Resources Association (EWRA), vol. 36(5), pages 1571-1586, March.
    2. Daniel Friedman, 1998. "On economic applications of evolutionary game theory," Journal of Evolutionary Economics, Springer, vol. 8(1), pages 15-43.
    3. John F. Nash Jr, 1996. "Essays on Game Theory," Books, Edward Elgar Publishing, number 1089.
    4. Florian Ederer, 2010. "Feedback and Motivation in Dynamic Tournaments," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 19(3), pages 733-769, September.
    5. Cristian Valentin HAPENCIUC & Andrei-Alexandru MOROSAN, 2010. "Employee Motivation In The Company. Study Case," The Annals of the "Stefan cel Mare" University of Suceava. Fascicle of The Faculty of Economics and Public Administration, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration, vol. 10(Special), pages 129-136, December.
    6. Rubinstein, Ariel, 1991. "Comments on the Interpretation of Game Theory," Econometrica, Econometric Society, vol. 59(4), pages 909-924, July.
    7. Binmore, Ken, 2007. "Game Theory: A Very Short Introduction," OUP Catalogue, Oxford University Press, number 9780199218462.
    8. Rabin, Matthew, 1993. "Incorporating Fairness into Game Theory and Economics," American Economic Review, American Economic Association, vol. 83(5), pages 1281-1302, December.
    9. Izabela Godyń & Anna Dubel, 2021. "Evolution of Hydropower Support Schemes in Poland and Their Assessment Using the LCOE Method," Energies, MDPI, vol. 14(24), pages 1-23, December.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Dariusz Sala & Kostiantyn Pavlov & Olena Pavlova & Anton Demchuk & Liubomur Matiichuk & Dariusz Cichoń, 2023. "Determining of the Bankrupt Contingency as the Level Estimation Method of Western Ukraine Gas Distribution Enterprises’ Competence Capacity," Energies, MDPI, vol. 16(4), pages 1-13, February.
    2. Dan Yu & Kewei Hu & Yugui Hao, 2023. "The Effect of Local Government Environmental Concern on Corporate Environmental Investment: Evidence from China," Sustainability, MDPI, vol. 15(15), pages 1-20, July.
    3. Almazbek Dooranov & Kateryna Doroshkevych & Svitlana Cherkasova & Oleh Skasko & Yuliia Malynovska & Yuriy Malynovskyy, 2023. "Assessment and Forecasting of the Effectiveness of the Agricultural Company's Innovation and Foreign Economic Activity Strategy," Journal of Agriculture and Crops, Academic Research Publishing Group, vol. 9(1), pages 78-84, 01-2023.
    4. Yutong Liu & Peiyi Song, 2023. "Digital Transformation and Green Innovation of Energy Enterprises," Sustainability, MDPI, vol. 15(9), pages 1-15, May.
    5. Yongming Zhang & Mohsen Imeni & Seyyed Ahmad Edalatpanah, 2023. "Environmental Dimension of Corporate Social Responsibility and Earnings Persistence: An Exploration of the Moderator Roles of Operating Efficiency and Financing Cost," Sustainability, MDPI, vol. 15(20), pages 1-18, October.
    6. Jie Gao & Wu Zhang & Chunbaixue Yang & Qun Wang & Rui Yuan & Rui Wang & Limiao Zhang & Zhijian Li & Xiaoli Luo, 2023. "A Comparative Study of China’s Carbon Neutrality Policy and International Research Keywords under the Background of Decarbonization Plans in China," Sustainability, MDPI, vol. 15(17), pages 1-23, August.
    7. Aliya Shakharova & Chinara Alamanova & Oleksandra Olshanska & Sofiia Kafka & Ilona Tuts & Gulnar Dugalova, 2023. "Towards the Implementation of the Environmental and Economic Doctrine of Energy Sector Development: An Environmental and Economic Assessment of Public-private Partnerships in Decarbonization," International Journal of Energy Economics and Policy, Econjournals, vol. 13(4), pages 423-432, July.
    8. Dariusz Sala & Iryna Bashynska & Olena Pavlova & Kostiantyn Pavlov & Nelia Chorna & Roman Chornyi, 2023. "Investment and Innovation Activity of Renewable Energy Sources in the Electric Power Industry in the South-Eastern Region of Ukraine," Energies, MDPI, vol. 16(5), pages 1-21, March.
    9. Iryna Bashynska & Sabit Mukhamejanuly & Yuliia Malynovska & Maryana Bortnikova & Mariia Saiensus & Yuriy Malynovskyy, 2023. "Assessing the Outcomes of Digital Transformation Smartization Projects in Industrial Enterprises: A Model for Enabling Sustainability," Sustainability, MDPI, vol. 15(19), pages 1-46, September.
    10. Sohail Ahmad Javeed & Rashid Latief & Umair Akram, 2023. "The Effects of Board Capital on Green Innovation to Improve Green Total Factor Productivity," Sustainability, MDPI, vol. 15(13), pages 1-18, June.
    11. Jian-Hang Wang & Yu-Hsien Wu & Phil Yihsing Yang & Hsiang-Yi Hsu, 2023. "Sustainable Innovation and Firm Performance Driven by FinTech Policies: Moderating Effect of Capital Adequacy Ratio," Sustainability, MDPI, vol. 15(11), pages 1-15, May.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Marek Hudik, 0. "Equilibrium as compatibility of plans," Theory and Decision, Springer, vol. 0, pages 1-20.
    2. Battigalli, Pierpaolo & Dufwenberg, Martin, 2009. "Dynamic psychological games," Journal of Economic Theory, Elsevier, vol. 144(1), pages 1-35, January.
    3. Marek Hudik, 2020. "Equilibrium as compatibility of plans," Theory and Decision, Springer, vol. 89(3), pages 349-368, October.
    4. Gilad Aharonovitz & Nathan Skuza & Faysal Fahs, 2008. "Can Integrity Replace Institutions? Theory and Evidence," Working Papers 2009-06, School of Economic Sciences, Washington State University.
    5. Hans Carlsson & Philipp Christoph Wichardt, 2019. "Strict Incentives and Strategic Uncertainty," CESifo Working Paper Series 7715, CESifo.
    6. Croson, Rachel & Gächter, Simon, 2010. "The science of experimental economics," Journal of Economic Behavior & Organization, Elsevier, vol. 73(1), pages 122-131, January.
    7. Murnighan, J. Keith & Wang, Long, 2016. "The social world as an experimental game," Organizational Behavior and Human Decision Processes, Elsevier, vol. 136(C), pages 80-94.
    8. Gilad D. Aharonovitz & Nathan Skuza & Faysal Fahs, 2009. "Can Integrity Replace Institutions? Theory and Evidence," CESifo Working Paper Series 2730, CESifo.
    9. Engelhardt, Sebastian v. & Freytag, Andreas, 2013. "Institutions, culture, and open source," Journal of Economic Behavior & Organization, Elsevier, vol. 95(C), pages 90-110.
    10. Ellingsen, Tore & Johannesson, Magnus, 2009. "Time is not money," Journal of Economic Behavior & Organization, Elsevier, vol. 72(1), pages 96-102, October.
    11. Anja Schöttner & Veikko Thiele, 2010. "Promotion Tournaments and Individual Performance Pay," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 19(3), pages 699-731, September.
    12. Anne Corcos & Yorgos Rizopoulos, 2011. "Is prosocial behavior egocentric? The “invisible hand” of emotions," Post-Print halshs-01968213, HAL.
    13. Thomas Dohmen & Armin Falk & David Huffman & Uwe Sunde, 2009. "Homo Reciprocans: Survey Evidence on Behavioural Outcomes," Economic Journal, Royal Economic Society, vol. 119(536), pages 592-612, March.
    14. Adrian Bruhin & Ernst Fehr & Daniel Schunk, 2019. "The many Faces of Human Sociality: Uncovering the Distribution and Stability of Social Preferences," Journal of the European Economic Association, European Economic Association, vol. 17(4), pages 1025-1069.
    15. Vollmer Uwe, 2004. "Streissler, E.W. (Hrsg.), Studien zur Entwicklung der ökonomischen Theorie XIX," Journal of Economics and Statistics (Jahrbuecher fuer Nationaloekonomie und Statistik), De Gruyter, vol. 224(6), pages 758-759, December.
    16. Dehai Liu & Hongyi Li & Weiguo Wang & Chuang Zhou, 2015. "Scenario forecast model of long term trends in rural labor transfer based on evolutionary games," Journal of Evolutionary Economics, Springer, vol. 25(3), pages 649-670, July.
    17. Emin Karagözoğlu & Elif Tosun, 2022. "Endogenous Game Choice and Giving Behavior in Distribution Games," Games, MDPI, vol. 13(6), pages 1-32, November.
    18. Astrid Dannenberg & Carlo Gallier, 2020. "The choice of institutions to solve cooperation problems: a survey of experimental research," Experimental Economics, Springer;Economic Science Association, vol. 23(3), pages 716-749, September.
    19. Maida, Agata & Pezone, Vincenzo, 2024. "CEO Pay Disclosure and Within-Firm Wage Inequality," IZA Discussion Papers 17243, Institute of Labor Economics (IZA).
    20. Dufwenberg, Martin & Patel, Amrish, 2019. "Introduction to special issue on psychological game theory," Journal of Economic Behavior & Organization, Elsevier, vol. 167(C), pages 181-184.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jeners:v:15:y:2022:i:13:p:4701-:d:848804. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.