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Sustainable Agriculture and No-Food Production: An Empirical Investigation on Organic Cosmetics

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  • Francesco Marangon
  • Tiziano Tempesta
  • Stefania Troiano
  • Daniel Vecchiato

Abstract

Organic cosmetics represent an interesting case study of the links between sustainability and the agricultural system beyond food production. Organic agriculture is rapidly growing not only as a segment of the food industry but also as a producer of ecosystem services, and row materials for, among the others, the cosmetic industry. This growth is mainly due to the development of an important trend of environmental consciousness among costumers. This study presents an application of choice experiments to analyze the preferences of costumers between organic and conventional cosmetic products. Our results pointed out that environmental consciousness, especially among young people, was one of the main drivers in determining their purchase behavior toward organic cosmetics. Moreover, the results shown respondents were willing to pay a premium price also for cosmetic products that respect animal welfare.

Suggested Citation

  • Francesco Marangon & Tiziano Tempesta & Stefania Troiano & Daniel Vecchiato, 2015. "Sustainable Agriculture and No-Food Production: An Empirical Investigation on Organic Cosmetics," RIVISTA DI STUDI SULLA SOSTENIBILITA', FrancoAngeli Editore, vol. 2015(1), pages 63-77.
    • Handle: RePEc:fan:rissri:v:html10.3280/riss2015-001005
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    References listed on IDEAS

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    1. Gil, Jose Maria & Gracia, Azucena & Sanchez Garcia, Mercedes, 2000. "Market Segmentation And Willingness To Pay For Organic Products In Spain," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 3(2), pages 1-20.
    2. Train,Kenneth E., 2009. "Discrete Choice Methods with Simulation," Cambridge Books, Cambridge University Press, number 9780521766555, September.
    3. Nai‐Hua Chen & Sherrie Wei, 2012. "Ends Justify Means? Organic Cotton Products’ Purchasing Motivations," Agribusiness, John Wiley & Sons, Ltd., vol. 28(4), pages 440-450, September.
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    Cited by:

    1. Maria Elena Saija & Sara Daniotti & Diego Bosco & Ilaria Re, 2023. "A Choice Experiment Model for Sustainable Consumer Goods: A Systematic Literature Review and Workflow Design," Sustainability, MDPI, vol. 15(17), pages 1-22, September.
    2. Yam B. Limbu & A. F. M. Jalal Ahamed, 2023. "What Influences Green Cosmetics Purchase Intention and Behavior? A Systematic Review and Future Research Agenda," Sustainability, MDPI, vol. 15(15), pages 1-15, August.
    3. Gerzaín Avilés-Polanco & Marco Antonio Almendarez-Hernández & Luis Felipe Beltrán-Morales & Ileana Serrano-Fraire & Alfredo Ortega-Rubio, 2021. "Consumer Preferences for Labeled Plant-Based Products Associated with Traditional Knowledge: A Study in Protected Natural Areas of Northwest Mexico," Land, MDPI, vol. 10(4), pages 1-19, April.

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