Current State and Prospects for Development of Internet Advertising in Kazakhstan
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Cited by:
- Katarzyna Szalonka & Agnieszka Sadowa & Aleksandra Wicka & Ludwik Wicki, 2020. "E-Commerce Purchasing Behaviour and the Level of Consumers‘ Income in Poland and Great Britain," European Research Studies Journal, European Research Studies Journal, vol. 0(Special 2), pages 552-568.
- Maldynova Aizhana & Davletova Maira & Ilyas Assel & Butin Erkebulan, 2022. "Improving Marketing Approaches to the Energy Sector of Kazakhstan for Decarbonization," International Journal of Energy Economics and Policy, Econjournals, vol. 12(3), pages 410-417, May.
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Keywords
Internet advertising; SMM; mobile; audiovisual; native ads;All these keywords.
JEL classification:
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
- M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising
- M39 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Other
- O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
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