Social Media Influencer Marketing in the Food Industry: A Spatial Distribution of Research
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More about this item
Keywords
Social media; influencer marketing; food industry.;All these keywords.
JEL classification:
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
- L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco
- L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media
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