Financial Performance and Social Responsibility of Mining Materials Companies Listed on the Tunis BVMT Stock Exchange

Purpose: This study examined the impact of corporate social responsibility on the financial performance of industrial and mining companies listed on the Tunis Stock Exchange between 2011 and 2021. The study found a positive and significant relationship between net profit margin, return on assets, return on fixed assets and donations at the 5% significance level, respectively. Design/Methodology/Approach: Specifically, this study examined the impact of donations on the net profit margin, asset marketability and equity marketability of mining materials companies. The study used an ex post facto research design. The sample of the study is composed of six mining companies listed on the Tunisian stock exchanges. E-View 9.0 was used in conjunction with Pearson correlation coefficient and simple linear regression analysis. Findings: The results suggest that the implementation of CSR will maximize the future returns of industrial plants in Tunisia. It was suggested, among other things, those Tunisian mining materials companies should strive to increase their involvement in socially responsible activities such as community projects and environmental conservation in order to improve their financial performance. Practical Implications: The discovery of mining products led to a major confrontation between industry and the environment. The factories do not want to acknowledge that they are the primary source of the problems, while conflicts of interest led to the development and use of CSR. Originality/Value: Managers should strive to take into account the interests of customers, business partners, employees, shareholders and the general public when making decisions, as this is the best guarantee for consistent profitability.