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Development and validation of the low-carbon literacy scale among practitioners in the Taiwanese tourism industry

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  • Horng, Jeou-Shyan
  • Hu, Meng-Lei (Monica)
  • Teng, Chih-Ching (Chris)
  • Hsiao, Han-Liang
  • Liu, Chih-Hsing (Sam)

Abstract

This study draws on tourism literature to develop a new low-carbon literacy (LCL) scale that highlights the importance of this issue among tourism practitioners and the tourism industry. It is important for tourists to develop greater low-carbon literacy. However, few studies have comprehensively examined the impact of literacy on changes in the tourism industry, and empirical research on the critical attributes of low-carbon literacy from the perspective of tourists and tourism experts is lacking. This study seeks to fill this gap by constructing a new theoretical model and testing it in the tourism sector. The reliability and validity of the scale are examined with exploratory factor analysis and confirmatory factor analysis, using samples collected from 638 tourism practitioners (23 tourism experts, 214 college students majoring in tourism and 401 tourism industry practitioners). The results identify seven critical attributes of low-carbon literacy (LCL): knowledge of low-carbon issues, ecological concepts, attitudes and values, sensitivity, locus of control, action intent and action strategy. Implications for theoretical and practical applications are also discussed.

Suggested Citation

  • Horng, Jeou-Shyan & Hu, Meng-Lei (Monica) & Teng, Chih-Ching (Chris) & Hsiao, Han-Liang & Liu, Chih-Hsing (Sam), 2013. "Development and validation of the low-carbon literacy scale among practitioners in the Taiwanese tourism industry," Tourism Management, Elsevier, vol. 35(C), pages 255-262.
    • Handle: RePEc:eee:touman:v:35:y:2013:i:c:p:255-262
    DOI: 10.1016/j.tourman.2012.08.001
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    References listed on IDEAS

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    Cited by:

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    4. Hu, Fang & Tang, Thomas Li-Ping & Chen, Yuanpeng & Li, Yubo, 2024. "Sustainable tourism in China: Visualization of low-carbon transitions at three tourist attractions across three occasions," Socio-Economic Planning Sciences, Elsevier, vol. 93(C).
    5. Pei Ling Sung & Teng Yuan Hsiao & Leo Huang & Alastair M. Morrison, 2021. "The influence of green trust on travel agency intentions to promote low‐carbon tours for the purpose of sustainable development," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(4), pages 1185-1199, July.
    6. Zha, Jianping & He, Lamei & Liu, Yang & Shao, Yuhong, 2019. "Evaluation on development efficiency of low-carbon tourism economy: A case study of Hubei Province, China," Socio-Economic Planning Sciences, Elsevier, vol. 66(C), pages 47-57.
    7. Meng-Lei Monica Hu & Yu-Hsi Yuan, 2020. "Constructing the Assessment Scale of Youth’s Restaurant Entrepreneurship Competency: The Case of Taiwan," SAGE Open, , vol. 10(1), pages 21582440199, January.

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