IDEAS home Printed from https://ideas.repec.org/a/eee/teinso/v74y2023ics0160791x23000842.html
   My bibliography  Save this article

Factors influencing the effects of the Starlink Satellite Project on the internet service provider market in Thailand

Author

Listed:
  • Shaengchart, Yarnaphat
  • Kraiwanit, Tanpat
  • Butcharoen, Smich

Abstract

This quantitative study explores the impact of the Starlink project on the internet service provider market in Thailand. A convenience sampling technique was used to recruit 617 participants, who completed an online questionnaire. The study examined several independent variables, including demographic factors, such as gender, age, education, status and income, and user behaviour, such as devices used for internet access, time spent online and social media platforms used. Binary regression was used to analyse the data. The results showed that the Starlink project had a significant impact on the competitive structure of the internet service provider market in Thailand. This impact was influenced by factors such as age, education, income, internet duration, mobile internet use, Facebook and TikTok. The study recommends that businesses develop effective strategies to meet the needs and expectations of their customers. Organisations with internet access have the opportunity to collect data to develop new products, which can give them a competitive edge. It is important to maintain a competitive environment to prevent artificially low collection rates or exorbitant prices due to collusion or tacit pricing agreements.

Suggested Citation

  • Shaengchart, Yarnaphat & Kraiwanit, Tanpat & Butcharoen, Smich, 2023. "Factors influencing the effects of the Starlink Satellite Project on the internet service provider market in Thailand," Technology in Society, Elsevier, vol. 74(C).
    • Handle: RePEc:eee:teinso:v:74:y:2023:i:c:s0160791x23000842
    DOI: 10.1016/j.techsoc.2023.102279
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0160791X23000842
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.techsoc.2023.102279?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Khogali, Hisham O. & Mekid, Samir, 2023. "The blended future of automation and AI: Examining some long-term societal and ethical impact features," Technology in Society, Elsevier, vol. 73(C).
    2. Liang Wang & Qiming Sun, 2022. "Market Competition, Infrastructure Sharing, and Network Investment in China’s Mobile Telecommunications Industry," Sustainability, MDPI, vol. 14(6), pages 1-17, March.
    3. Rizov, Marian & Vecchi, Michela & Domenech, Josep, 2022. "Going online: Forecasting the impact of websites on productivity and market structure," Technological Forecasting and Social Change, Elsevier, vol. 184(C).
    4. Lalicic, Lidija & Weismayer, Christian, 2021. "Consumers’ reasons and perceived value co-creation of using artificial intelligence-enabled travel service agents," Journal of Business Research, Elsevier, vol. 129(C), pages 891-901.
    5. Anrijs, Sarah & Mariën, Ilse & De Marez, Lieven & Ponnet, Koen, 2023. "Excluded from essential internet services: Examining associations between digital exclusion, socio-economic resources and internet resources," Technology in Society, Elsevier, vol. 73(C).
    6. Dabbous, Amal & Barakat, Karine Aoun & Kraus, Sascha, 2023. "The impact of digitalization on entrepreneurial activity and sustainable competitiveness: A panel data analysis," Technology in Society, Elsevier, vol. 73(C).
    7. Wenbin Long & Sihai Li & Huiying Wu & Xianzhong Song, 2020. "Corporate social responsibility and financial performance: The roles of government intervention and market competition," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(2), pages 525-541, March.
    8. Vasja Roblek & Maja Meško & Mirjana Pejić Bach & Oshane Thorpe & Polona Šprajc, 2020. "The Interaction between Internet, Sustainable Development, and Emergence of Society 5.0," Data, MDPI, vol. 5(3), pages 1-27, September.
    9. Shane Greenstein, 2020. "The Basic Economics of Internet Infrastructure," Journal of Economic Perspectives, American Economic Association, vol. 34(2), pages 192-214, Spring.
    10. Wen, Huwei & Zhong, Qiming & Lee, Chien-Chiang, 2022. "Digitalization, competition strategy and corporate innovation: Evidence from Chinese manufacturing listed companies," International Review of Financial Analysis, Elsevier, vol. 82(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Yuzhong Lu & Cheng Xu & Bingsheng Zhu & Yanqi Sun, 2024. "Digitalization transformation and ESG performance: Evidence from China," Business Strategy and the Environment, Wiley Blackwell, vol. 33(2), pages 352-368, February.
    2. Fu, Shuke & Ge, Yingchen & Hao, Yu & Peng, Jiachao & Tian, Jiali, 2024. "Energy supply chain efficiency in the digital era: Evidence from China's listed companies," Energy Economics, Elsevier, vol. 134(C).
    3. Zhou, Zhongsheng & Li, Zhuo, 2023. "Corporate digital transformation and trade credit financing," Journal of Business Research, Elsevier, vol. 160(C).
    4. Coveri, Andrea & Cozza, Claudio & Guarascio, Dario, 2023. "Blurring boundaries: an analysis of the digital platforms-military nexus," GLO Discussion Paper Series 1364, Global Labor Organization (GLO).
    5. Nathalie Peña-García & Mauricio Losada-Otálora & Jorge Juliao-Rossi & Augusto Rodríguez-Orejuela, 2021. "Co-Creation of Value and Customer Experience: An Application in Online Banking," Sustainability, MDPI, vol. 13(18), pages 1-14, September.
    6. Zeeshan Mukhtar & Abdul Rasheed, 2024. "Corporate Governance and Ownership Structure Effect on Corporate Social Performance: Evidence from Non-Financial Industries of Pakistan," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 13(1), pages 527-541.
    7. Li, Ganglei & Shao, Yunfei, 2023. "How do top management team characteristics affect digital orientation? Exploring the internal driving forces of firm digitalization," Technology in Society, Elsevier, vol. 74(C).
    8. Koc, Erdogan & Hatipoglu, Sercan & Kivrak, Oguzhan & Celik, Cemal & Koc, Kaan, 2023. "Houston, we have a problem!: The use of ChatGPT in responding to customer complaints," Technology in Society, Elsevier, vol. 74(C).
    9. Hu, Jun & Wu, Huiying & Ying, Sammy Xiaoyan, 2022. "Environmental regulation, market forces, and corporate environmental responsibility: Evidence from the implementation of cleaner production standards in China," Journal of Business Research, Elsevier, vol. 150(C), pages 606-622.
    10. Chien‐Chiang Lee & Ying Yuan & Huwei Wen, 2022. "Can digital economy alleviate CO2 emissions in the transport sector? Evidence from provincial panel data in China," Natural Resources Forum, Blackwell Publishing, vol. 46(3), pages 289-310, August.
    11. Judita Adamkaite & Dalia Streimikiene & Kristina Rudzioniene, 2023. "The impact of social responsibility on corporate financial performance in the energy sector: Evidence from Lithuania," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(1), pages 91-104, January.
    12. Ye Sang & Eunkyoung Han, 2023. "A win‐win way for corporate and stakeholders to achieve sustainable development: Corporate social responsibility value co‐creation scale development and validation," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(3), pages 1177-1190, May.
    13. Qingmin Hao & Jim Huangnan Shen & Chien-Chiang Lee, 2023. "Risk contagion of bank-firm loan network: evidence from China," Eurasian Business Review, Springer;Eurasia Business and Economics Society, vol. 13(2), pages 341-361, June.
    14. Hyunjung Choi & Doocheol Moon & Andres Guiral & Byungchul Choi, 2021. "Corporate sustainability and the market pricing of accounting numbers," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(3), pages 1117-1126, May.
    15. Zhang, Yue & Ge, Mengshuai & Yang, Jiaju & Liu, Cuiying & Chen, Xi, 2023. "Controlling shareholders' equity pledge, digital finance, and corporate digital transformation," International Review of Financial Analysis, Elsevier, vol. 90(C).
    16. Zhao, Shuang & Zhang, Liqun & Peng, Lin & Zhou, Haiyan & Hu, Feng, 2024. "Enterprise pollution reduction through digital transformation? Evidence from Chinese manufacturing enterprises," Technology in Society, Elsevier, vol. 77(C).
    17. Meng, Jia & Zhang, ZhongXiang, 2022. "Corporate Environmental Information Disclosure and Investor Response: Empirical Evidence from China's Capital Market," FEEM Working Papers 317842, Fondazione Eni Enrico Mattei (FEEM).
    18. Wang, Zhen & Chu, Erming & Hao, Yukai, 2024. "Towards sustainable development: How does ESG performance promotes corporate green transformation," International Review of Financial Analysis, Elsevier, vol. 91(C).
    19. Pu, Xiaohong & Zeng, Ming & Zhang, Weike, 2023. "Corporate sustainable development driven by high-quality innovation: Does fiscal decentralization really matter?," Economic Analysis and Policy, Elsevier, vol. 78(C), pages 273-289.
    20. Lee, Chien-Chiang & Tang, Manting & Lee, Chi-Chuan, 2023. "Reaping digital dividends: Digital inclusive finance and high-quality development of enterprises in China," Telecommunications Policy, Elsevier, vol. 47(2).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:teinso:v:74:y:2023:i:c:s0160791x23000842. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/technology-in-society .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.