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Graphic health warnings as activators of social networks: A field experiment among individuals of low socioeconomic position

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  • Ramanadhan, Shoba
  • Nagler, Rebekah H.
  • McCloud, Rachel
  • Kohler, Racquel
  • Viswanath, Kasisomayajula

Abstract

Graphic health warnings (GHWs) on cigarette packages present an important tobacco control opportunity, particularly for vulnerable populations suffering a disproportionate tobacco burden. One mechanism by which GHWs may influence smoking outcomes is by prompting interpersonal discussions within health discussion networks (the set of personal contacts with whom an individual discusses health issues).

Suggested Citation

  • Ramanadhan, Shoba & Nagler, Rebekah H. & McCloud, Rachel & Kohler, Racquel & Viswanath, Kasisomayajula, 2017. "Graphic health warnings as activators of social networks: A field experiment among individuals of low socioeconomic position," Social Science & Medicine, Elsevier, vol. 175(C), pages 219-227.
  • Handle: RePEc:eee:socmed:v:175:y:2017:i:c:p:219-227
    DOI: 10.1016/j.socscimed.2016.12.044
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    References listed on IDEAS

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    1. Perkins, Jessica M. & Subramanian, S.V. & Christakis, Nicholas A., 2015. "Social networks and health: A systematic review of sociocentric network studies in low- and middle-income countries," Social Science & Medicine, Elsevier, vol. 125(C), pages 60-78.
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    4. Noar, Seth M. & Francis, Diane B. & Bridges, Christy & Sontag, Jennah M. & Ribisl, Kurt M. & Brewer, Noel T., 2016. "The impact of strengthening cigarette pack warnings: Systematic review of longitudinal observational studies," Social Science & Medicine, Elsevier, vol. 164(C), pages 118-129.
    5. Thrasher, James F. & Abad-Vivero, Erika N. & Huang, Liling & O'Connor, Richard J. & Hammond, David & Bansal-Travers, Maansi & Yong, Hua-Hie & Borland, Ron & Markovsky, Barry & Hardin, James, 2016. "Interpersonal communication about pictorial health warnings on cigarette packages: Policy-related influences and relationships with smoking cessation attempts," Social Science & Medicine, Elsevier, vol. 164(C), pages 141-149.
    6. Jennifer Cantrell & Donna M Vallone & James F Thrasher & Rebekah H Nagler & Shari P Feirman & Larry R Muenz & David Y He & Kasisomayajula Viswanath, 2013. "Impact of Tobacco-Related Health Warning Labels across Socioeconomic, Race and Ethnic Groups: Results from a Randomized Web-Based Experiment," PLOS ONE, Public Library of Science, vol. 8(1), pages 1-11, January.
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    Cited by:

    1. Karras, Elizabeth & Stokes, Cara M. & Warfield, Sara C. & Barth, Shannon K. & Bossarte, Robert M., 2019. "A randomized controlled trial of public messaging to promote safe firearm storage among U.S. military veterans," Social Science & Medicine, Elsevier, vol. 241(C).
    2. Morgan, Jennifer C. & Golden, Shelley D. & Noar, Seth M. & Ribisl, Kurt M. & Southwell, Brian G. & Jeong, Michelle & Hall, Marissa G. & Brewer, Noel T., 2018. "Conversations about pictorial cigarette pack warnings: Theoretical mechanisms of influence," Social Science & Medicine, Elsevier, vol. 218(C), pages 45-51.

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