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A decision model for bank branch site selection: Define branch success and do not deviate

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  • Cabello, Julia García

Abstract

Site selection is one of the most important decision making processes for firms since, if done correctly, it provides access to the best customers and the greatest market potential. In contrast, poor location choices are costly and difficult to reverse.

Suggested Citation

  • Cabello, Julia García, 2019. "A decision model for bank branch site selection: Define branch success and do not deviate," Socio-Economic Planning Sciences, Elsevier, vol. 68(C).
    • Handle: RePEc:eee:soceps:v:68:y:2019:i:c:s0038012116302889
    DOI: 10.1016/j.seps.2017.09.004
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    References listed on IDEAS

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    1. Berger, Allen N. & Leusner, John H. & Mingo, John J., 1997. "The efficiency of bank branches," Journal of Monetary Economics, Elsevier, vol. 40(1), pages 141-162, September.
    2. Paradi, Joseph C. & Zhu, Haiyan, 2013. "A survey on bank branch efficiency and performance research with data envelopment analysis," Omega, Elsevier, vol. 41(1), pages 61-79.
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    14. repec:bla:econom:v:42:y:1975:i:166:p:123-38 is not listed on IDEAS
    15. García Cabello, Julia & Lobillo, F.J., 2017. "Sound branch cash management for less: A low-cost forecasting algorithm under uncertain demand," Omega, Elsevier, vol. 70(C), pages 118-134.
    16. Chaudhary, Pandav & Chhetri, Sachin Kumar & Joshi, Kiran Man & Shrestha, Basanta Man & Kayastha, Prabin, 2016. "Application of an Analytic Hierarchy Process (AHP) in the GIS interface for suitable fire site selection: A case study from Kathmandu Metropolitan City, Nepal," Socio-Economic Planning Sciences, Elsevier, vol. 53(C), pages 60-71.
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