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Who are Londoners on Bikes and what do they want? Negotiating identity and issue definition in a ‘pop-up’ cycle campaign

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  • Aldred, Rachel

Abstract

During 2012, cycling advocacy has become increasingly prominent in the UK, particularly in London and Edinburgh. This article draws on social movement theory to explore the creation of ‘pop-up campaign’ Londoners on Bikes, formed to pressure the 2012 London mayoral candidates over cycling issues. Interviews and field notes are used to explore the complexities of framing cycling politically and generating a positive cycling identity in the context of stigma. In negotiating these issues, core activists drew upon their experience within other movements, including feminist and environmental campaigns. The paper concludes that the campaign made both distributional (issue-based) and recognition (identity-based) claims, seeking to influence cycling cultures and identities as well as cycling infrastructures.

Suggested Citation

  • Aldred, Rachel, 2013. "Who are Londoners on Bikes and what do they want? Negotiating identity and issue definition in a ‘pop-up’ cycle campaign," Journal of Transport Geography, Elsevier, vol. 30(C), pages 194-201.
    • Handle: RePEc:eee:jotrge:v:30:y:2013:i:c:p:194-201
    DOI: 10.1016/j.jtrangeo.2013.01.005
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    References listed on IDEAS

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    1. Aldred, Rachel & Tepe, Daniela, 2011. "Framing scrappage in Germany and the UK: from climate discourse to recession talk?," Journal of Transport Geography, Elsevier, vol. 19(6), pages 1563-1569.
    2. Susan Blickstein & Susan Hanson, 2001. "Critical mass: forging a politics of sustainable mobility in the information age," Transportation, Springer, vol. 28(4), pages 347-362, November.
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    Cited by:

    1. Aldred, Rachel & Jungnickel, Katrina, 2014. "Why culture matters for transport policy: the case of cycling in the UK," Journal of Transport Geography, Elsevier, vol. 34(C), pages 78-87.
    2. Aldred, Rachel & Woodcock, James, 2015. "Reframing safety: An analysis of perceptions of cycle safety clothing," Transport Policy, Elsevier, vol. 42(C), pages 103-112.
    3. Verlinghieri, Ersilia & Venturini, Federico, 2018. "Exploring the right to mobility through the 2013 mobilizations in Rio de Janeiro," Journal of Transport Geography, Elsevier, vol. 67(C), pages 126-136.
    4. Sunio, Varsolo & Laperal, Miguel & Mateo-Babiano, Iderlina, 2020. "Social enterprise as catalyst of transformation in the micro-mobility sector," Transportation Research Part A: Policy and Practice, Elsevier, vol. 138(C), pages 145-157.
    5. Fitt, Helen, 2018. "Habitus and the loser cruiser: How low status deters bus use in a geographically limited field," Journal of Transport Geography, Elsevier, vol. 70(C), pages 228-233.
    6. Andrew Barnfield & Anna Plyushteva, 2016. "Cycling in the post-socialist city: On travelling by bicycle in Sofia, Bulgaria," Urban Studies, Urban Studies Journal Limited, vol. 53(9), pages 1822-1835, July.
    7. Lake Sagaris, 2015. "Lessons from 40 years of planning for cycle‐inclusion: Reflections from Santiago, Chile," Natural Resources Forum, Blackwell Publishing, vol. 39(1), pages 64-81, February.
    8. Frans Sengers, 2017. "Cycling the city, re-imagining the city: Envisioning urban sustainability transitions in Thailand," Urban Studies, Urban Studies Journal Limited, vol. 54(12), pages 2763-2779, September.

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