IDEAS home Printed from https://ideas.repec.org/a/eee/jobuve/v9y2018icp60-64.html
   My bibliography  Save this article

Why not take a performative approach to entrepreneurship?

Author

Listed:
  • Garud, Raghu
  • Gehman, Joel
  • Giuliani, Antonio Paco

Abstract

Among entrepreneurship researchers, there has been growing attention to questions of ontology, epistemology, and axiology. Recently, Packard (2017) advocated an interpretivist approach to entrepreneurship. In this paper, we articulate a performative approach, which offers a far more distributed and emergent view of entrepreneurship as process. In addition to briefly introducing some of the intellectual traditions underlying a performative approach, we highlight important differences between interpretivism and performativity and summarize the implications of taking a performative approach to entrepreneurship.

Suggested Citation

  • Garud, Raghu & Gehman, Joel & Giuliani, Antonio Paco, 2018. "Why not take a performative approach to entrepreneurship?," Journal of Business Venturing Insights, Elsevier, vol. 9(C), pages 60-64.
    • Handle: RePEc:eee:jobuve:v:9:y:2018:i:c:p:60-64
    DOI: 10.1016/j.jbvi.2018.01.001
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S2352673417301117
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbvi.2018.01.001?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Raghu Garud & Michael A. Rappa, 1994. "A Socio-Cognitive Model of Technology Evolution: The Case of Cochlear Implants," Organization Science, INFORMS, vol. 5(3), pages 344-362, August.
    2. Fabian Muniesa, 2014. "The Provoked Economy," Post-Print halshs-01113031, HAL.
    3. Judith Butler, 2010. "Performative Agency," Journal of Cultural Economy, Taylor & Francis Journals, vol. 3(2), pages 147-161, July.
    4. Michael Lounsbury & Mary Ann Glynn, 2001. "Cultural entrepreneurship: stories, legitimacy, and the acquisition of resources," Strategic Management Journal, Wiley Blackwell, vol. 22(6‐7), pages 545-564, June.
    5. Fabian Muniesa, 2014. "The Provoked Economy: Economic Reality and the Performative Turn," Post-Print halshs-00989576, HAL.
    6. Cochoy, Franck & Giraudeau, Martin & McFall, Liz, 2010. "Performativity, economics and politics: an overview," LSE Research Online Documents on Economics 36820, London School of Economics and Political Science, LSE Library.
    7. Garud, Raghu & Gehman, Joel & Giuliani, Antonio Paco, 2014. "Contextualizing entrepreneurial innovation: A narrative perspective," Research Policy, Elsevier, vol. 43(7), pages 1177-1188.
    8. Packard, Mark D., 2017. "Where did interpretivism go in the theory of entrepreneurship?," Journal of Business Venturing, Elsevier, vol. 32(5), pages 536-549.
    9. Haridimos Tsoukas & Robert Chia, 2002. "On Organizational Becoming: Rethinking Organizational Change," Organization Science, INFORMS, vol. 13(5), pages 567-582, October.
    10. Michel Callon, 2010. "Performativity, Misfires And Politics," Journal of Cultural Economy, Taylor & Francis Journals, vol. 3(2), pages 163-169, July.
    11. Raghu Garud & Joel Gehman & Antonio Paco Giuliani, 2018. "Serendipity Arrangements for Exapting Science-Based Innovations," Post-Print hal-02570931, HAL.
    12. Raghu Garud & Henri A. Schildt & Theresa K. Lant, 2014. "Entrepreneurial Storytelling, Future Expectations, and the Paradox of Legitimacy," Organization Science, INFORMS, vol. 25(5), pages 1479-1492, October.
    13. Lichtenstein, Benyamin B. & Carter, Nancy M. & Dooley, Kevin J. & Gartner, William B., 2007. "Complexity dynamics of nascent entrepreneurship," Journal of Business Venturing, Elsevier, vol. 22(2), pages 236-261, March.
    14. Giustiniano, Luca & Cunha, Miguel Pina e & Clegg, Stewart, 2016. "Organizational zemblanity," European Management Journal, Elsevier, vol. 34(1), pages 7-21.
    15. Jay B. Barney, 1986. "Strategic Factor Markets: Expectations, Luck, and Business Strategy," Management Science, INFORMS, vol. 32(10), pages 1231-1241, October.
    16. Franck Cochoy & Martin Giraudeau & Liz McFall, 2010. "Performativity, Economics And Politics," Journal of Cultural Economy, Taylor & Francis Journals, vol. 3(2), pages 139-146, July.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Patrick Gregori & Patrick Holzmann & David B. Audretsch, 2024. "Sustainable entrepreneurship on digital platforms and the enactment of digital connectivity through business models," Business Strategy and the Environment, Wiley Blackwell, vol. 33(2), pages 1173-1190, February.
    2. Berends, Hans & van Burg, Elco & Garud, Raghu, 2021. "Pivoting or persevering with venture ideas: Recalibrating temporal commitments," Journal of Business Venturing, Elsevier, vol. 36(4).
    3. Patrick Gregori & Patrick Holzmann, 2022. "Entrepreneurial practices and the constitution of environmental value for sustainability," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 3302-3317, November.
    4. Constantinides, Panos & Slavova, Mira, 2020. "From a monopoly to an entrepreneurial field: The constitution of possibilities in South African energy," Journal of Business Venturing, Elsevier, vol. 35(6).
    5. Arun Kumaraswamy & Raghu Garud & Shahzad (Shaz) Ansari, 2018. "Perspectives on Disruptive Innovations," Journal of Management Studies, Wiley Blackwell, vol. 55(7), pages 1025-1042, November.
    6. Rohny Saylors & Amrita Lahiri & Benjamin Warnick & Chandresh Baid, 2023. "Looking Back To Venture Forward: Exploring Idea and Identity Work in Public Failure Narratives," Entrepreneurship Theory and Practice, , vol. 47(2), pages 398-429, March.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Loconto, Allison & Rajão, Raoni, 2020. "Governing by models: Exploring the technopolitics of the (in)visilibities of land," Land Use Policy, Elsevier, vol. 96(C).
    2. Russ McBride & Mark D. Packard & Brent B. Clark, 2024. "Rogue Entrepreneurship," Entrepreneurship Theory and Practice, , vol. 48(1), pages 392-417, January.
    3. Antonopoulou, Katerina & Begkos, Christos, 2020. "Strategizing for digital innovations: Value propositions for transcending market boundaries," Technological Forecasting and Social Change, Elsevier, vol. 156(C).
    4. Raghu Garud & Arun Kumaraswamy & Anna Roberts & Le Xu, 2022. "Liminal movement by digital platform‐based sharing economy ventures: The case of Uber Technologies," Strategic Management Journal, Wiley Blackwell, vol. 43(3), pages 447-475, March.
    5. Franck Aggeri, 2017. "How can performativity contribute to management and organization research? Theoretical perspectives and analytical framework [Qu'est-ce que la performativité peut apporter aux recherches en managem," Post-Print hal-01609172, HAL.
    6. Amira Laifi & Yabo Octave Niamié & Olivier Germain, 2023. "The Ignored Legitimation Paradox of Northern Technology-based New Ventures Encountering Southern Contexts: Case Study of a French e-Books Company," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 32(2_suppl), pages 159-183, November.
    7. Yuliya Snihur & Llewellyn D. W. Thomas & Raghu Garud & Nelson Phillips, 2022. "Entrepreneurial Framing: A Literature Review and Future Research Directions," Entrepreneurship Theory and Practice, , vol. 46(3), pages 578-606, May.
    8. Berends, Hans & van Burg, Elco & Garud, Raghu, 2021. "Pivoting or persevering with venture ideas: Recalibrating temporal commitments," Journal of Business Venturing, Elsevier, vol. 36(4).
    9. Philip T. Roundy, 2021. "On Entrepreneurial Stories: Tolkien’s Theory of Fantasy and the Bridge between Imagination and Innovation," Business Perspectives and Research, , vol. 9(1), pages 31-45, January.
    10. Busch, Christian, 2024. "Towards a theory of serendipity: a systematic review and conceptualization," LSE Research Online Documents on Economics 122704, London School of Economics and Political Science, LSE Library.
    11. Hoppmann, Joern & Anadon, Laura Diaz & Narayanamurti, Venkatesh, 2020. "Why matter matters: How technology characteristics shape the strategic framing of technologies," Research Policy, Elsevier, vol. 49(1).
    12. Monica Calcagno & Rachele Cavara & Nunzia Coco, 2019. "Bend but don't break: a case study on the cultural entrepreneurial process in the publishing industry," Working Papers 03, Venice School of Management - Department of Management, Università Ca' Foscari Venezia.
    13. Warren, Liz & Seal, Will, 2018. "Using investment appraisal models in strategic negotiation: The cultural political economy of electricity generation," Accounting, Organizations and Society, Elsevier, vol. 70(C), pages 16-32.
    14. Ferratti, Gustavo M. & Sacomano Neto, Mario & Candido, Silvio E.A., 2021. "Controversies in an information technology startup: A critical actor-network analysis of the entrepreneurial process," Technology in Society, Elsevier, vol. 66(C).
    15. Constantinides, Panos & Slavova, Mira, 2020. "From a monopoly to an entrepreneurial field: The constitution of possibilities in South African energy," Journal of Business Venturing, Elsevier, vol. 35(6).
    16. Romuald Normand, 2021. "The New European Political Arithmetic of Inequalities in Education: A History of the Present," Social Inclusion, Cogitatio Press, vol. 9(3), pages 361-371.
    17. Garud, Raghu & Gehman, Joel & Giuliani, Antonio Paco, 2014. "Contextualizing entrepreneurial innovation: A narrative perspective," Research Policy, Elsevier, vol. 43(7), pages 1177-1188.
    18. Weber, Ron, 2023. "Sociomateriality, agential realism, and the metaphysics of accounting information systems: A response to Vosselman and De Loo," International Journal of Accounting Information Systems, Elsevier, vol. 51(C).
    19. David G. Sirmon & Michael A. Hitt, 2003. "Managing Resources: Linking Unique Resources, Management, and Wealth Creation in Family Firms," Entrepreneurship Theory and Practice, , vol. 27(4), pages 339-358, October.
    20. Sergeeva, Anastasia & Bhardwaj, Akhil & Dimov, Dimo, 2021. "In the heat of the game: Analogical abduction in a pragmatist account of entrepreneurial reasoning," Journal of Business Venturing, Elsevier, vol. 36(6).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jobuve:v:9:y:2018:i:c:p:60-64. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-business-venturing-insights .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.