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Images of entrepreneurship: Using drawing to explore entrepreneurial experience

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  • Clarke, Jean S.
  • Holt, Robin

Abstract

Entrepreneurship is a generative and transformative process of altering convention where personal/social history, assets, technologies, and trading activity are gathered in organizational form. How entrepreneurs frame this process, and are, in turn, organised by this process, constitutes the entrepreneurial experience. Typically this framing has been researched using narrative methods: how entrepreneurs tell their stories. In this paper we develop an emerging branch of inquiry challenging a sole focus on linguistic narrative in favour of accessing the experience of entrepreneurs by asking them to draw an image of their venture using pencils and paper. Drawing has long been recognised in other social science disciplines as an empirical method for eliciting in-depth and latent information about complex or difficult experiences. In this paper we show some indicative drawings created by entrepreneurs, accompanied by their verbal explanations of what these drawings represent for them, and we highlight how the process was a generative exercise for the entrepreneurs. We focus on two aspects of drawing, which we refer to as “beginnings”, and “traces”, that we feel are particularly relevant to why this medium is valuable for exploring the experience of entrepreneurs.

Suggested Citation

  • Clarke, Jean S. & Holt, Robin, 2019. "Images of entrepreneurship: Using drawing to explore entrepreneurial experience," Journal of Business Venturing Insights, Elsevier, vol. 11(C), pages 1-1.
    • Handle: RePEc:eee:jobuve:v:11:y:2019:i:c:14
    DOI: 10.1016/j.jbvi.2019.e00129
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    Cited by:

    1. Ginting-Szczesny, Bernadetta A., 2022. "Giving colour to emotions in entrepreneurship," Journal of Business Venturing Insights, Elsevier, vol. 17(C).
    2. Michał Szostak, 2021. "Impact of gender differences in perception of creative identities of artist, creator, manager, entrepreneur and leader on sustainability," Entrepreneurship and Sustainability Issues, VsI Entrepreneurship and Sustainability Center, vol. 9(2), pages 10-36, December.
    3. Szostak Michał, 2021. "Does Polish Post-Communist Cultural Burden Influence the Perception of Creative Identities?," Journal of Intercultural Management, Sciendo, vol. 13(2), pages 29-58, June.
    4. Wurth, Bernd & Mawson, Suzanne, 2024. "Beyond words: How visual imagery shapes collaborative sensemaking in entrepreneurial ecosystems," Journal of Business Venturing Insights, Elsevier, vol. 21(C).
    5. Michal Szostak, 2020. "Does Creativity Influence the Perception of Creative Identities?," European Research Studies Journal, European Research Studies Journal, vol. 0(4), pages 312-333.

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