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How do strategic groups handle cognitive complexity to sustain competitive advantage? A commentary essay

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  • Huang, Kuo-Feng

Abstract

Cheng and Chang [Cheng SL, Chang HC. Performance Implications of Cognitive Complexity: An Empirical Study of Cognitive Strategic Groups in Semiconductor Industry. Journal Business Research 2009[hyphen (true graphic)]this issue] empirically investigate how a strategic group's cognitive complexity affects firm performance in the context of Taiwan's semiconductor industry. This commentary essay explores the authors' contribution to the multidisciplinary strategic group literature. The commentary also considers how Cheng and Chang's results can be integrated with important work in the competitive dynamic studies.

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  • Huang, Kuo-Feng, 2009. "How do strategic groups handle cognitive complexity to sustain competitive advantage? A commentary essay," Journal of Business Research, Elsevier, vol. 62(12), pages 1296-1298, December.
    • Handle: RePEc:eee:jbrese:v:62:y:2009:i:12:p:1296-1298
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    1. R. E. Caves & M. E. Porter, 1977. "From Entry Barriers to Mobility Barriers: Conjectural Decisions and Contrived Deterrence to New Competition," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 91(2), pages 241-261.
    2. Cheng, Shu-Ling & Chang, Hae-Ching, 2009. "Performance implications of cognitive complexity: An empirical study of cognitive strategic groups in semiconductor industry," Journal of Business Research, Elsevier, vol. 62(12), pages 1311-1320, December.
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    1. Santini, Mateus Augusto Fassina & Faccin, Kadígia & Balestrin, Alsones & Volkmer Martins, Bibiana, 2021. "How the relational structure of universities influences research and development results," Journal of Business Research, Elsevier, vol. 125(C), pages 155-163.
    2. Cheng, Shu-Ling & Chang, Hae-Ching, 2010. "Cognitive complexity implications for research on sustainable competitive advantage," Journal of Business Research, Elsevier, vol. 63(1), pages 67-70, January.
    3. Robson, Julie & van der Heijden, Hans, 2016. "Senior management perceptions of aspirational groups: A study of the UK general insurance market," Journal of Business Research, Elsevier, vol. 69(8), pages 2731-2738.
    4. Marques, Joseph C. & Lupina-Wegener, Anna & Schneider, Susan, 2017. "Internationalization strategies of emerging market banks: Challenges and opportunities," Business Horizons, Elsevier, vol. 60(5), pages 715-723.

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