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Protection motivation theory : An extension of fear appeals theory in communication

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  • Tunner, John Jr.
  • Day, Ellen
  • Crask, Melvin R.

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  • Tunner, John Jr. & Day, Ellen & Crask, Melvin R., 1989. "Protection motivation theory : An extension of fear appeals theory in communication," Journal of Business Research, Elsevier, vol. 19(4), pages 267-276, December.
    • Handle: RePEc:eee:jbrese:v:19:y:1989:i:4:p:267-276
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    Cited by:

    1. Lili Wang & Maferima Touré-Tillery & Ann L. McGill, 2023. "The effect of disease anthropomorphism on compliance with health recommendations," Journal of the Academy of Marketing Science, Springer, vol. 51(2), pages 266-285, March.
    2. Park, Jungkun & Yun, Jeewoo & Chang, Woondeog, 2024. "Intention to adopt services by AI avatar: A protection motivation theory perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 80(C).
    3. Ilona M. McNeill & Patrick D. Dunlop & Jonathan B. Heath & Timothy C. Skinner & David L. Morrison, 2013. "Expecting the Unexpected: Predicting Physiological and Psychological Wildfire Preparedness from Perceived Risk, Responsibility, and Obstacles," Risk Analysis, John Wiley & Sons, vol. 33(10), pages 1829-1843, October.
    4. T. De Bock & I. Vermeir & M. Pandelaere & P. Van Kenhove, 2010. "Exploring the Impact of Fear Appeals on the Prevention of Shoplifting," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 10/668, Ghent University, Faculty of Economics and Business Administration.
    5. Rodríguez-Priego, Nuria & Porcu, Lucia & Kitchen, Philip J., 2022. "Sharing but caring: Location based mobile applications (LBMA) and privacy protection motivation," Journal of Business Research, Elsevier, vol. 140(C), pages 546-555.
    6. Hoa Dang & Elton Li & Ian Nuberg & Johan Bruwer, 2014. "Farmers’ assessments of private adaptive measures to climate change and influential factors: a study in the Mekong Delta, Vietnam," Natural Hazards: Journal of the International Society for the Prevention and Mitigation of Natural Hazards, Springer;International Society for the Prevention and Mitigation of Natural Hazards, vol. 71(1), pages 385-401, March.
    7. Nitika Sharma & Arminda Paço & Raysa Geaquinto Rocha & Maria Palazzo & Alfonso Siano, 2024. "Examining a theoretical model of eco‐anxiety on consumers' intentions towards green products," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(3), pages 1868-1885, May.
    8. Bo-Hyun Seong & Youngseok Choi & Hyojin Kim, 2021. "Influential Factors for Sustainable Intention to Visit a National Park during COVID-19: The Extended Theory of Planned Behavior with Perception of Risk and Coping Behavior," IJERPH, MDPI, vol. 18(24), pages 1-17, December.

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