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What makes bloggers share knowledge? An investigation on the role of trust

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  • Chai, Sangmi
  • Kim, Minkyun

Abstract

As a Web 2.0 technology, blogs are gaining attention as useful knowledge sharing platforms for knowledge management in a collaborative work environment. This study investigates the relationship between trust and bloggers’ knowledge sharing practices. Based on an analysis of results from the 485 survey respondents, the research found that there is the positive relationship between bloggers’ trust and their knowledge sharing practices. This study explores trust in multiple dimensions including economy-based trust, trust in bloggers, and trust in the Internet and trust in blog providers. The detailed research findings are presented.

Suggested Citation

  • Chai, Sangmi & Kim, Minkyun, 2010. "What makes bloggers share knowledge? An investigation on the role of trust," International Journal of Information Management, Elsevier, vol. 30(5), pages 408-415.
  • Handle: RePEc:eee:ininma:v:30:y:2010:i:5:p:408-415
    DOI: 10.1016/j.ijinfomgt.2010.02.005
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    References listed on IDEAS

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    2. Youn, Sun Hee & Yang, Ma Ga (Mark) & Kim, Jin Hwan & Hong, Paul, 2014. "Supply chain information capabilities and performance outcomes: An empirical study of Korean steel suppliers," International Journal of Information Management, Elsevier, vol. 34(3), pages 369-380.
    3. Hong, Ilyoo B. & Cho, Hwihyung, 2011. "The impact of consumer trust on attitudinal loyalty and purchase intentions in B2C e-marketplaces: Intermediary trust vs. seller trust," International Journal of Information Management, Elsevier, vol. 31(5), pages 469-479.
    4. Liu, Linlin & Lee, Matthew K.O. & Liu, Renjing & Chen, Jiawen, 2018. "Trust transfer in social media brand communities: The role of consumer engagement," International Journal of Information Management, Elsevier, vol. 41(C), pages 1-13.
    5. Ngai, Eric W.T. & Tao, Spencer S.C. & Moon, Karen K.L., 2015. "Social media research: Theories, constructs, and conceptual frameworks," International Journal of Information Management, Elsevier, vol. 35(1), pages 33-44.
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