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The single European grocery market: Prospects for a channel crossing

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  • Thompson, Keith
  • Knox, Simon

Abstract

This paper explores the rôles of the Single European Market and converging European consumer lifestyles as change agents in grocery retailing. Porter's structural analysis is used as a framework to analyse the intensification of competition which Keith Thompson and Simon Knox believe will result from entry into the UK of large, internationally competent rivals from continental Europe. Their research indicates that UK grocers have no apparent intention of competing in the post-1992 European market and conclude that this is likely to result in them being 'stuck in the middle' and almost certainly eclipsed by their European rivals. They argue that UK retailers cannot avoid the challenge of mainland Europe if they are to remain competitive. Finally they highlight the structural changes which British firms must take into account in order to capitalise upon their competitive advantages.

Suggested Citation

  • Thompson, Keith & Knox, Simon, 1991. "The single European grocery market: Prospects for a channel crossing," European Management Journal, Elsevier, vol. 9(1), pages 65-72, March.
    • Handle: RePEc:eee:eurman:v:9:y:1991:i:1:p:65-72
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    Cited by:

    1. Sascha Kraus & Christine Mitter & Felix Eggers & Philipp Stieg, 2017. "Drivers of internationalization success: a conjoint choice experiment on German SME managers," Review of Managerial Science, Springer, vol. 11(3), pages 691-716, July.
    2. L Sparks, 1996. "Challenge and Change: Shoprite and the Restructuring of Grocery Retailing in Scotland," Environment and Planning A, , vol. 28(2), pages 261-284, February.

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